PROGRAM MANAGER - DIGITAL RETAILING

Description

Program Manager Digital Retailing

Overview :

Shift Digital is the leader in digital marketing program optimization. Established in 2008 and headquartered in Birmingham, Michigan, our comprehensive solutions help national brands and their local retailers measure, manage, and improve the performance of their digital marketing and sales initiatives.

This is a full time, direct hire position with Shift Digital. We offer an extraordinary benefit package, very competitive compensation, paid holidays, generous paid time off (PTO) and many other employee perks.

We are looking for a Program Manager to support a Dealer program for one of our largest automotive clients. As the Program Manager you will manage and support a Dealer Tools program that includes Digital Retailing, Reputation Management and Data Mining product categories.

Responsibilities :

The job responsibilities include, but are not limited to the following :

• Manage key retailer program s by making strategic recommendations to clients on Digital Retailing, Data Mining and Reputation Management best practices.
• Ensure digital program s are effective across corporate, regions and dealerships nationwide.
• Develop training and communication plans to support program launches and new initiatives.
• Manage vendors to ensure program requirements, integrations and compliance are supported.
• Responsible for vendor performance reviews based on hitting key performance indicators (KPIs).
• Analyze program performance data through use of analytics and reporting tools to produce actionable insights and flag issues ;

then make strategic recommendations for change s based on results.

• Build and deliver weekly, monthly, quarterly, and ad hoc reporting to OEM clients.
• Deliver client value through relationship building and program success.
• Support client with regular presentations and updates to program.
• Track client projects, requests, and open issues
• Prioritize and manage technical projects and tickets with client and technical project managers
• Drive program growth through adding new providers, increasing enrollment numbers, adding certified products / services.
• This is a client facing role which requires a polished and professional demeanor and the ability to lead meetings and present to teams / groups.

Qualifications & Skills :

• Bachelors degree in Marketing, Advertising, Business, or a related field.
• 3-5 years of account management experience with focus on digital marketing / digital retailing .
• Understanding of automotive digital retail ing, reputation management and data mining products.
• Experience with advanced Microsoft Excel functionality including pivot tables, V-lookup formulas, IF logic formulas, etc.
• Excellent decision-making, organizational and problem-solving skills. Ability to meet deadlines and work under pressure of deadlines.
• Strong communication and presentation skills are expected.
• Light to Moderate travel may be required based on location.

Shift Digital participates in eVerify