Vision
If you would like to know a bit more about this opportunity, or are considering applying, then please read the following job information.
- We will be the definitive home for next-generation superfans in music & culture.
- The future is a world where we’re undeniably the leader in social-first brand building. Obsession has driven perfection in tailoring our content to audience passion points and we’ve transformed followers into fiercely loyal community members.
- We’ve bridged the gap from the digital to the physical world, providing our communities with unforgettable experiences and products that define culture.
We’ve become the go-to platform for artists to amplify their stories, distribute their music, and partner with brands.
About Us
Low Battery is a network of nine social-first brands with an audience of over 50 million. We’re where the next generation of superfans comes for entertainment related to music and culturally relevant content.
Our brands span music, fashion, gaming, news, and more.
- RapTV What’s Next in Hip Hop & Culture @rap
- Bars For Die-Hard Hip-Hop Fans @bars
- Concerts Live Hip Hop & New Music for the Next Generation @concert
- ReggaetonTV Latin Music & The Culture Surrounding it @reggaetontv
- Drip What's Next In Fashion, Style, & Culture @drip
- Controller All Things Gaming & Entertainment @controller
- PopHive The Buzz on All Things Pop Culture @pophive
- Country Hub Country, Now @countryhub
Company Culture
We don’t hide the truth that it won’t be easy to work here. We’re bringing together a special team obsessed with craftsmanship and high standards, and we’re cultivating a unique culture to make our ambitious vision a reality.
Some characteristics include but are not limited to :
- Big ambitions matched by uncommon hard work & commitment;
- A high degree of autonomy and a builders mindset : Stop complaining, Start solving ;
- Radical obsession over our audiences;
- Uncompromisingly high standards for quality & creativity;
- Relentless accountability & ownership;
- Overwhelming transparency matched with direct communication & feedback;
- A-typical encouragement of failure & learning;
- Desperate pursuit of truth and goals as opposed to looking good;
- We’re early on our journey paddling out to catch the big wave. Every day we strive to live these values, but we’re not perfect, and it doesn’t always happen.
While our culture will evolve over time, many of these values are fundamental and, therefore, will not.
If this sounds exciting come be uncommon with us we look forward to working with you!
The Opportunity
The Social Lead, Emerging Brands, will lead our Emerging Brands Social Pod, overseeing the growth and strategic direction of four key brands : Pop Hive, Concerts, CountryHub, and Hoodlum.
Initially managing a team of two Social Media Managers, this role offers the opportunity to expand and lead a larger team in the future.
The role reports to the VP of Content and collaborates closely with the Social Lead, Core Brands.
Responsibilities
- Develop strategy. Lead Strategy Development, Growth, and Innovation across Low Battery’s Emerging Social Brands, including @countryhub, @pophive, @hoodlum, and @concerts, with combined cross-platform audiences of more than 5M.
- Manage the team. You’ll have direct responsibility over a growing team of social media managers. This isn’t project coordination your output & results are team output and results you’ll coach, develop, and mentor your team in addition to providing performance reviews.
- Social is 24 / 7. News breaks on nights, weekends, and holidays. Working shifts during these times is part of the game and is required, especially in supporting your people.
- Sales team collaboration. Work closely with Sales to execute against RFPs. Contribute social media insights during proposal development, oversee campaign rollout, and provide performance data to inform future RFPs.
- Be a social media savant. Stay abreast of social media trends, emerging platforms, and industry best practices. Introduce new ideas and strategies to keep our social media presence fresh, relevant, and ahead of competitors.
- Support the team. When necessary, support emerging social pages, particularly during breaking news, large-scale campaigns, or when team members are absent.
Ensure consistent and high-quality output across all accounts.
- Content planning. Oversee the creation of a quarterly content calendar and release plan.
- Contribute to Low Battery social team direction. Work with the Social Lead (Core) to run bi-weekly social team meetings.
Expected Outcomes
- Results Focused
- Emerging brands MOM follower growth
- Emerging brands MOM engagement rate growth
- Emerging brands MOM impression growth
- Activity Focused
- Emerging brands page output of over 2,500+ posts per quarter
What We’re Looking For
- 5+ years of comparable social media experience
- Experience posting directly to highly visible and public brand channels in a live environment
- Experience managing a team of social media managers
- A deep passion for social media and internet culture
- Excellent news judgment and verbal / written communication skills
Closing
- Competitive compensation
- A fully remote team
- Annual team summits
- Health Benefits (Medical, Dental, Vision, Life, etc.)
- Yearly skills development budget
- RapTV is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
We do not discriminate based on race, religion, color, national origin, sex, sexual orientation, gender identity, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.
J-18808-Ljbffr
Social Media Strategy & Content Manager
The Social Media Strategy & Content Manager, The Prisoner Wine Company will support The Prisoner Wine Company portfolio of brands, including The Prisoner, Unshackled, Domaine Curry, Blindfold and SALDO. This role is responsible for developing and executing dynamic, data-driven social media content a...
Global Social Media Coordinator
Work closely with the Global Social Media Manager to help manage, evolve, and execute social media strategy across UGG global social accounts. This person will be responsible for evolving and executing a community-first approach to UGG’s global social media in partnership with the Global Social Medi...
Social Media Manager
Proven experience as a Social Media Manager in the fintech or blockchain industry. Develop and implement a comprehensive social media strategy aligned with the company's branding. Generate engaging and shareable content for diverse social media platforms, including LinkedIn,. Monitor social media ch...
Social Media And Community Manager
Reporting into the Manager, Product Marketing within the Crowdstar/Glu Mobile studio within EA, our Social Media & Community Manager will play the important role of developing and executing social and community strategies across multiple channels to further engage our existing users and drive new us...
Social Media/Communications Manager
We are now seeking an individual with public relations (PR), social media and/or lead generation agency experience to support our public relations, social media, lead generation and content marketing capabilities. Demonstrated results as a Community Manager or Social Media Manager/Strategist;. Provi...
Social Media Manager Los Angeles, CA
We are looking for a creative and strategic Social Media Manager to manage and grow our social media channels, and manage Passes social media presence. Develop and implement a comprehensive social media strategy to increase brand awareness, engagement, and follower growth across all social media pla...
Social Media Manager
SET ACTIVE is looking for a Social Media Manager to join our Social Media team. Exceptional understanding of the intersection of social media and marketing with the ability to view social media through both a social and marketing lens. Mastery of all major social media platforms, including emerging ...
Social Media & Community Manager
Key Qualifications:Bachelor’s degree in Marketing, Business Administration, communications, journalism, or related field3+ years experience in social media marketing roleExpert knowledge of social media platforms, landscape, and nuancesAbility to lead and develop a team in pursuit of a growth strate...
Social Media Lead
As the Social Media Lead for South Park Digital Studios, you'll be at the helm of our social media handles, driving strategy, creative, production and community growth and engagement across multiple platforms. Requirements:A minimum of 5-8 years of experience in social media marketing management and...
Global Social Media Manager, 7 For All Mankind
As our Global Social Media Manager you will lead a team that is collectively responsible for: creating a global media presence for the 7 FAM brand and stores; building communities for our best customers and most loyal fans; activating a robust influencer program; creating buzzworthy brand campaigns ...