Senior Marketing Manager, Skin SubstitutesAVITA Medical Americas, LLC • Irvine, CA, US

Senior Marketing Manager, Skin Substitutes

AVITA Medical Americas, LLC • Irvine, CA, US

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Job Description

Description :

Welcome to the future of wound care. AVITA Medical is a therapeutic, acute wound care company leading the development and commercialization of novel wound therapy technologies and skin reconstruction solutions designed to Heal at the Speed of Life™. Our portfolio includes the RECELL® System, which uses a patient’s own cells to stimulate healing and repigmentation in the wound bed, Cohealyx®, a collagen dermal matrix to support cellular migration and revascularization, and PermeaDerm®, a biosynthetic wound matrix that serves as a wound temporizer or primary dressing.

As an organization, we believe :
Patients are at the heart of everything we do
Our employees are the lifeblood of AVITA Medical
Passion is key to making a difference
Quality impacts everything we do
Integrity is essential to our success

The Senior Marketing Manager will serve as a strategic leader responsible for driving the growth of our Skin Substitute portfolio (Cohealyx™ and PermeaDerm®) within burn and trauma markets. This leader will drive strategic marketing initiatives to accelerate account penetration in the inpatient setting while establishing the foundation for future outpatient growth. Key responsibilities include developing the annual brand plan, overseeing the creation of compelling brand assets, designing sales enablement tools, executing demand generation campaigns, supporting field events, and gathering and sharing actionable commercial insights. Additionally, this role will contribute to sales training by developing training content and leading training initiatives. The Senior Marketing Manager will also support long-term planning by identifying emerging market trends, understanding the evolving needs of customers and the sales team, and translating those insights into impactful marketing strategies.

Requirements :

Minimum 5 years of experience in the medical device / technologies industry, preferably in a marketing-related discipline; experience in sales or medical affairs also considered.

An understanding of medical devices, hospital coding, and health economics is a plus.

At least 5 years of experience in strategic or marketing functions.

Strong project management skills with the ability to complete projects with limited supervision.

Commitment to completing tasks with a focus on delivering high-impact results.

Entrepreneurial mindset with a relentless desire to thrive in a fast-paced environment.

Proven ability to quickly build and maintain effective professional relationships.

Proactive and can-do attitude, with great attention to detail and analytical capabilities.

Skilled in communicating change initiatives across verbal, written and presentation formats, including executive leadership interactions.

Travel requirement : 20-30%.

Bachelor’s degree in business, science, engineering or healthcare. MBA a plus.

Other concentrations are considered contingent upon relevant professional experience.

Responsibilities

Lead the development and execution of the annual brand plan to deliver differentiated value to core customers and support the achievement of company goals.

Design and implement downstream marketing initiatives, including targeted brand campaigns for burn, plastic, general, and podiatric surgeons, as well as burn and wound care nursing staff.

Develop and deploy marketing assets, sales enablement messaging, and tools to drive customer acquisition, conversion, and retention, ensuring alignment with medical, legal, and regulatory guidelines.

Gather and synthesize market insights through market research and regular field engagement to identify unmet clinical, operational, and economic customer needs.

Champion cross-functional brand initiatives in collaboration with Sales, Sales Training, Medical Affairs, Professional Relations, Global Marketing, Health Economics & Market Access (HEMA), Operations, and R&D.

Establish and track KPIs to measure marketing initiative effectiveness and overall brand performance.

Coordinate with internal and external agency teams to initiate, manage, and deliver marketing projects from concept to completion.

AVITA Medical is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All employment decisions are based on qualifications, merit, and business need.

Your Physical Work Environment Will Require : The physical demands described here are representative of those that must be met by an individual to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

While performing the duties of this job, the employee is regularly required to sit, talk, and hear, stand, walk and / or balance, use hands and fingers to type, handle, feel, grasp, push, and pull. Hand-eye coordination necessary to operate computers and various pieces of office equipment. Specific vision abilities required by this job include close vision and the ability to adjust focus. The individual is frequently required to reach with hands and arms, and repetitive motion. The individual is occasionally required to stoop, kneel, or crouch. The individual may occasionally lift and / or move up to 25 pounds.

AVITA Medical is an E-Verify participant.

AVITA Medical recognizes the role of information security in ensuring that users have access to the information they require to carry out their work in a secure manner. AVITA Medical is committed to protecting the security of its information and information systems. As such, each role within AVITA Medical must demonstrate the same commitment to information security.

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