Director, Global Head of Alternatives Marketing
About this role
Experience, qualification, and soft skills, have you got everything required to succeed in this opportunity Find out below.
Team :
The Marketing team at BlackRock is a dynamic, global function that plays a critical role in helping drive many of the firm's most urgent cross-functional initiatives.
Together with our partners (both internal and external), we create the conditions that maximize business outcomes for the firm.
We specialize in a diverse range of functions to provide robust campaigns, advertising, communications, training, investment & educational material, and events, all supported by global centers of excellence spanning content strategy, research & analytics, and digital platforms & experiences.
Generating alpha is core to the foundation and heart of BlackRock. Alpha Marketing leads marketing for BlackRock's platforms across active EQ, active FI, multi-asset strategies, private markets and hedge funds.
Our mission is to help BlackRock's partners and clients to achieve the alpha so critical to their investment needs and objectives.
We are responsible for building BlackRock's active and private markets brands and marketing our full range of investment vehicles across client segments globally.
Role and Impact :
BlackRock manages over $300b across infrastructure, private equity, real estate, debt, multi-alternatives and hedge funds.
Growing BlackRock's brand as a leading manager across these spaces is critical to the firm's corporate strategy, business objectives and mission to serve our clients across the whole portfolio.
Our Global Head of Alternative Marketing will supercharge our identity and value proposition; oversee digital, events and content;
and drive our go-to market approach for priority fundraises. As a member of the Alpha Marketing leadership team, the successful candidate will help foster a culture of inclusion and collaboration, where diverse perspectives are valued and celebrated.
Responsibilities :
- Develop and articulate a bold, inspiring and measurable brand strategy
- Partner with the heads of our investment businesses on how we communicate and commercialize each of our private markets, multi-alternatives and hedge fund capabilities
- Work with distribution partners across BlackRock to supercharge fundraising with both institutional and wealth investors
- Lead, enable and inspire a diverse, hard-working team
- Serve as a key member of Alpha Marketing's leadership team
You have...
- 15+ years' experience in private markets ('alternatives') marketing
- Demonstrated success at a leading, global investment manager
- Deep knowledge of investment strategies and clients
- Expertise in integrated marketing tactics (web, social, etc.)
- A desire to win hearts and minds in helping clients generate alpha
For New York City only : The salary range for this position is $170,000 - $230,000. Additionally, employees are eligible for an annual discretionary bonus, and benefits including health care, leave benefits, and retirement benefits.
BlackRock operates a pay-for-performance compensation philosophy and your total compensation may vary based on role, location, and firm, department and individual performance.
Our benefits
To help you stay energized, engaged and inspired, we offer a wide range of benefits including a strong retirement plan, tuition reimbursement, comprehensive healthcare, support for working parents and Flexible Time Off (FTO) so you can relax, recharge and be there for the people you care about.
Our hybrid work model
BlackRock's hybrid work model is designed to enable a culture of collaboration and apprenticeship that enriches the experience of our employees, while supporting flexibility for all.
Employees are currently required to work at least 4 days in the office per week, with the flexibility to work from home 1 day a week.
Some business groups may require more time in the office due to their roles and responsibilities. We remain focused on increasing the impactful moments that arise when we work together in person - aligned with our commitment to performance and innovation.
As a new joiner, you can count on this hybrid model to accelerate your learning and onboarding experience here at BlackRock.
About BlackRock
At BlackRock, we are all connected by one mission : to help more and more people experience financial well-being. Our clients, and the people they serve, are saving for retirement, paying for their children's educations, buying homes and starting businesses.
Their investments also help to strengthen the global economy : support businesses small and large; finance infrastructure projects that connect and power cities;
and facilitate innovations that drive progress.
This mission would not be possible without our smartest investment - the one we make in our employees. It's why we're dedicated to creating an environment where our colleagues feel welcomed, valued and supported with networks, benefits and development opportunities to help them thrive.
BlackRock is proud to be an Equal Opportunity and Affirmative Action Employer. We evaluate qualified applicants without regard to race, color, national origin, religion, sex, sexual orientation, gender identity, disability, protected veteran status, and other statuses protected by law.
BlackRock will consider for employment qualified applicants with arrest or conviction records in a manner consistent with the requirements of the law, including any applicable fair chance law.
J-18808-Ljbffr
Senior Director of Revenue Marketing
Director, Revenue Marketing to lead its demand generation strategy and drive revenue growth. ...
Director, Head of Research and Insights
Reporting to the Head of Strategy and Corporate Development, we are seeking a leader with a demonstrated track record of building world-class, high-performing teams. As Justworks transforms into a multiproduct company that supports small businesses worldwide, we're looking for a Director of Research...
Director of Marketing and Business Development
A company is looking for a Director of Marketing/Business Development of Radar. ...
Director of Production Management & Operations
BSE is seeking a dynamic and experienced Director of Production Management & Operations to oversee and optimize the efficiency of our production processes. We are assembling a team of agile, culturally proficient, entrepreneurial-minded talent who will craft the vision strategy and tactics to br...
Executive Director, Head of Media Analytics
The role is to head up a team of 15 people (and growing) to manage the delivery of audience, measurement, and advanced analytics strategy for Crossmedia’s portfolio of clients. We are hiring an Executive Director, Head of Redbox, to lead our data analytics practice. We apply a relentless focus on in...
Director of Product Marketing
We are seeking an experienced Director of Product Marketing to define Viam’s differentiated technical positioning and educate the market on its value. You will have familiarity tailoring content to different audience stages, especially target prospects, enterprise customers, and the open source deve...
Director of Marketing New York, NY
We are searching for a hands-on Director of Marketing to lean into this marketing strategy, accelerate member growth, and further develop our brand. As the Director of Marketing, you will play a pivotal role in driving the growth of newly acquired Axial members, while expanding our brand footprint w...
Head of Marketing & Growth
You possess a proven track record of crafting successful marketing campaigns and managing a variety of promotional projects end-to-end, including paid advertising campaigns and digital marketing techniques. HER - HEAD OF MARKETING & GROWTH. You will manage an existing team of 5 and work directly...
Associate Director of Marketing
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. Execute various inbound and outbound campaigns; track relevant metrics to determine the ROI of campa...
Head of Marketing
We are seeking a dynamic, hands-on Head of Marketing to lead our marketing strategy across both our online DTC and rapidly growing retail channels. Hands-on experience in product marketing, performance marketing (paid media), and retail marketingHighly metrics-driven, having built up and optimized f...