Job Description
The Washington Post is seeking an experienced senior sales executive to lead the audience development and sales plan for a new premium membership tier.
This role is pivotal in building and launching a high-end product that caters to the needs of influential leaders and executives who want to be part of the Post's new thought leadership products.
The ideal candidate will have extensive experience in the B2B membership space, with a proven track record of creating and selling products tailored for top-tier executive audiences.
Key Responsibilities :
Product Development and Strategy :
- Lead the creation and implementation of a new premium membership tier, including designing membership benefits, pricing models, and go-to-market strategies.
- Collaborate with cross-functional teams in editorial, product and audience to develop a product that includes exclusive events, thought leadership content, and original reports aimed at high-level executives.
Sales and Business Development :
- Develop and execute a comprehensive sales strategy to acquire and retain members from c-suite, policy, and thought leadership circles.
- Identify and target potential clients through research, networking, and outreach, building strong relationships with key decision-makers.
Event and Thought Leadership Coordination :
- Oversee the planning and execution of exclusive events that convene influential leaders for networking, discussions, and collaboration.
- Collaborate with editorial and research teams to produce high-quality journalism and original reports that provide value to members.
Client Relationship Management :
Maintain and nurture relationships with existing members, ensuring high satisfaction and engagement with the premium membership offerings.
Performance Tracking and Reporting :
- Monitor sales performance, membership engagement, and overall product success, providing regular reports to senior management.
- Utilize data and insights to continuously refine and improve the membership offering and sales approach.
Qualifications :
- Bachelor's degree in Business, Marketing, Communications, or a related field; MBA preferred.
- Minimum of 7-10 years of experience in B2B sales, membership development, or product management, specifically targeting executive audiences.
- Proven track record of building and selling high-end products or memberships to c-suite executives, policy leaders, and thought leaders.
- Strong understanding of the media industry and the needs of executive-level clients.
- Exceptional communication, negotiation, and relationship-building skills.
- Strategic thinker with the ability to develop and execute innovative sales and marketing strategies.
- Experience in planning and managing high-profile events and producing thought leadership content.
- Ability to work independently and as part of a collaborative team in a fast-paced environment.
Compensation and Benefits
Wherever you are in your life or career, The Washington Post offers comprehensive and inclusive benefits for every step of your journey :
- Competitive medical, dental and vision coverage
- Company-paid pension and 401(k) match
- Three weeks of vacation and up to three weeks of paid sick leave
- Nine paid holidays and two personal days
- 20 weeks paid parental leave for any new parent
- Robust mental health resources
- Backup care and caregiver concierge services
- Gender affirming services
- Pet insurance
- Free Post digital subscription
- Leadership and career development programs
Benefits may vary based on the job, full-time or part-time schedule, location, and collectively bargained status.
The salary range for this position is :
125,650.00 - 233,350.00 USD Annual
The actual salary within this range will depend on individual skills, experience, and qualifications as they relate to specific job requirements.
This position may be eligible for a bonus or incentive program, and a member of the Talent Acquisition team will discuss bonus payment terms and conditions during the interview process.
The Post strives to provide its readers with high-quality, trustworthy news and information while constantly innovating.
That mission is best served by a diverse, multi-generational workforce with varied life experiences and perspectives. All cultures and backgrounds are welcomed.
The innovation doesn't end in the Newsroom - dozens of teams power The Washington Post . We are now hiring the next innovator - how will you Impact Tomorrow ?
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