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Director, Paid Media & SEO Job at Onward Search in California

Director, Paid Media & SEO Job at Onward Search in California

MediabistroCalifornia, MO, United States
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Overview

Onward Search is a specialized staffing and talent solutions company that helps professionals find top jobs with the nation’s leading brands. We’re looking to hire a dynamic Director, Paid Media & SEO for a client in the health and wellness space!

Location : Remote (With some travel to Dallas headquarters) – need to live in LA, SD, OC, Inland Empire (metro area in socal), Vegas, PHX, SLC, Tampa, Orlando and Miami.

Base pay range

$120,000.00 / yr - $160,000.00 / yr

Responsibilities

  • Lead strategy, execution, and optimization of paid media campaigns across platforms including Google, Meta, display, video, affiliate, and programmatic.
  • Own and implement a comprehensive SEO strategy (local and national) to boost organic traffic and visibility.
  • Analyze campaign performance data and deliver insights to inform future strategies and executive reporting.
  • Design and manage A / B testing to improve conversion rates and campaign ROI.
  • Collaborate with MarTech, Analytics, Sales, and Web teams to align media and SEO efforts with broader business goals.
  • Manage relationships with media agencies and platform partners to drive campaign efficiency.
  • Stay current on digital trends, platform updates, and algorithm changes to maintain a competitive edge.
  • Align digital strategy with key brand moments, seasonal initiatives, and product launches.

Qualifications

  • 7+ years of experience in paid media and SEO, ideally within a multi-location or franchise business.
  • Proven success driving performance marketing results across digital channels.
  • Expertise in Google Ads, Meta Ads, SEO tools (SEMRush, Ahrefs), Google Analytics, and media buying platforms.
  • Experience working with CRM / CDP platforms (HubSpot required; Amperity or Klaviyo a plus).
  • Strong analytical skills with hands-on experience using BI tools like Tableau or DOMO.
  • Demonstrated ability to lead and develop high-performing marketing teams.
  • Background in membership-based or wellness-focused businesses is a plus.

    • Why Apply?

  • Opportunity to drive growth for a nationally expanding fitness brand.
  • High-impact role with strategic influence across marketing, analytics, and business development.
  • Work with a collaborative team passionate about wellness, innovation, and performance.

    • How to apply

    To learn more about this Director, Paid Media & SEO opportunity, apply now. Our recruitment team will be in touch, guide you through the interview process, and advocate on your behalf.

    Seniority level

  • Director

    • Employment type

  • Full-time

    • Job function

  • Marketing
  • Industries

    • Industries

  • Wellness and Fitness Services

    • #J-18808-Ljbffr

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    Director Paid Media • California, MO, United States