Talent.com
Regional Marketing & PR Manager Job at New Lab in Detroit

Regional Marketing & PR Manager Job at New Lab in Detroit

MediabistroDetroit, MI, United States
job_description.job_card.variable_days_ago
serp_jobs.job_preview.job_type
  • serp_jobs.job_card.full_time
job_description.job_card.job_description

Regional Marketing & PR Manager

Newlab is seeking a seasoned and entrepreneurial Marketing and PR Manager to lead regional marketing and communications in Detroit and elevate visibility for our programs, partnerships, and community. This role is ideal for a self-starter who thrives on building brand awareness, engaging diverse audiences, and executing campaigns that create real impact.

As the senior marketing lead on the ground, you will drive Newlab Detroit's brand presence, oversee local storytelling and event marketing, and build trusted relationships with media, partners, and community stakeholders. You'll also serve as a key bridge to our global marketing and content teams, ensuring Detroit is positioned within the broader Newlab brand. This is a high-visibility role with significant opportunity to influence both regional impact and global perception. This is an in-person role in Detroit.

Key Responsibilities

Regional Marketing & Brand Leadership

  • Develop and execute a comprehensive regional marketing and PR strategy that amplifies Newlab Detroit's unique strengths and aligns with global brand priorities.
  • Act as the senior marketing voice in Detroit, advising leadership, shaping narratives, and ensuring brand consistency across all touchpoints.
  • Identify opportunities to expand visibility of Newlab Detroit through strategic partnerships, thought leadership, and high-profile activations.

Media Relations & PR

  • Cultivate and manage relationships with local and regional media.
  • Proactively pitch Newlab Detroit stories to secure earned media.
  • Draft press releases, media alerts, talking points, and briefing materials; prepare local spokespeople for media opportunities.
  • Track and analyze media coverage, providing insights and reporting back to leadership.

    • Collaboration with Global Marketing

  • Partner with global marketing and content teams to ensure alignment on messaging, cadence, and campaign execution.
  • Source, produce, and coordinate local stories across owned channels (blog, social, newsletters) in partnership with the global marketing team.
  • Ensure timely delivery of assets, content, and reporting in collaboration with the global team.

    • Events & Community Engagement

  • Partner with Newlab Detroit and Michigan Central teams on regional events and activations, ensuring events deliver brand and partnership impact.
  • Drive strategies to attract startups, foster community engagement, and strengthen partner relationships.

    • Qualifications

  • 7+ years of experience in public relations, marketing, and / or brand leadership, with proven success driving visibility for organizations, programs, or campaigns.
  • Demonstrated ability to lead marketing strategy while executing hands-on projects in a fast-paced, entrepreneurial environment.
  • Strong track record of building and maintaining relationships with media, partners, and community stakeholders.
  • Excellent writing, communication, and presentation skills, with ability to adapt messaging for diverse audiences.
  • Experience leading events and activations that deliver strategic impact.
  • Established network of media contacts in Detroit and / or the broader Midwest region.
  • High level of independence, accountability, and judgment.

    • Preferred Skills (Nice to Have)

  • Experience working with or within startup ecosystems, innovation hubs, or technology sectors.
  • Familiarity with marketing tools and platforms (e.g., HubSpot, Airtable, Google Analytics, Canva).
  • Ability to position organizations for visibility with investor, corporate, and public sector audiences.

    • Compensation

  • $90,000-130,000
  • Comprehensive benefits
  • Eligible for bonus program
    • serp_jobs.job_alerts.create_a_job

    Marketing Manager Marketing • Detroit, MI, United States

    Job_description.internal_linking.related_jobs
    • serp_jobs.job_card.promoted
    Senior Product Marketing Manager

    Senior Product Marketing Manager

    VirtualVocationsWarren, Michigan, United States
    serp_jobs.job_card.full_time
    A company is looking for a Senior Product Marketing Manager focused on Compensation and Workforce Planning Solutions.Key Responsibilities Develop and execute go-to-market strategies for HR produc...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    Manager, Influencer Job at IPG DXTRA in Detroit

    Manager, Influencer Job at IPG DXTRA in Detroit

    MediabistroDetroit, MI, United States
    serp_jobs.job_card.full_time
    Weber Shandwick is looking for a Manager, Influencer Strategy to join our team in Central across one of our key locations (Chicago, Detroit, St. We are looking for a candidate with 3+ years of exper...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    General Manager

    General Manager

    Stash VenturesNew Baltimore, MI, US
    serp_jobs.job_card.full_time
    At Stash Ventures we aren't just your run-of-the-mill cannabis company… Our mission is to grow a successful vertically integrated cannabis company in the Midwest region with a vision to ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Travel Nurse RN - Behavioral Health

    Travel Nurse RN - Behavioral Health

    First Connect HealthNew Baltimore, MI, US
    serp_jobs.job_card.full_time
    First Connect Health is seeking a travel nurse RN Behavioral Health for a travel nursing job in New Baltimore, Michigan.Job Description & Requirements. Behavioral Health / Psychiatric RN.Minimum...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Remote Marketing Manager

    Remote Marketing Manager

    VirtualVocationsDetroit, Michigan, United States
    serp_jobs.filters.remote
    serp_jobs.job_card.part_time
    A company is looking for a Marketing Manager, Part Time / Remote UK.Key Responsibilities Manage the overall calendar of marketing tactics including content creation and campaigns Collaborate with ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    Marketing Community Manager Job at Dreamfields in Madison Heights

    Marketing Community Manager Job at Dreamfields in Madison Heights

    MediabistroMadison Heights, MI, United States
    serp_jobs.job_card.full_time
    DreamFields is one of the top 5 cannabis companies in the industry through our leading #1 pre-roll brand, Jeeter.The company is very passionate about producing world-class marketing, high quality, ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Remote Sales Representative

    Remote Sales Representative

    Altig / AO Globe LifeAmherstburg, Ontario
    serp_jobs.filters.remote
    serp_jobs.job_card.full_time
    If you’re passionate about making a difference and want to turn that passion into a fulfilling career, we want to hear from you. A Sales Representative plays a crucial role in driving business...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Director of Product Marketing

    Director of Product Marketing

    VirtualVocationsWarren, Michigan, United States
    serp_jobs.job_card.full_time
    A company is looking for a Director of Product Marketing to lead product positioning and messaging strategies.Key Responsibilities Own the product marketing strategy and oversee execution of GTM ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    VP-Marketing Job at Confidential in Detroit

    VP-Marketing Job at Confidential in Detroit

    MediabistroDetroit, MI, United States
    serp_jobs.job_card.full_time
    Fast-growing provider of open-source business intelligence tools.Information Technology & Services.The Company is seeking a VP of Marketing to join their team. The successful candidate will be respo...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    Director of Marketing and Public Relations Job at Central City Health in Detroit

    Director of Marketing and Public Relations Job at Central City Health in Detroit

    MediabistroDetroit, MI, United States
    serp_jobs.job_card.full_time
    Director of Marketing and Public Relations Job ID : 76179 Job Type : Full Time Category : Marketing Posted : 2025-09-29 Location : Detroit, MI, United States Job Views : 29 USD Negotiable Overvie...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    Senior Public Relations Manager Job at Rock Connections in Detroit

    Senior Public Relations Manager Job at Rock Connections in Detroit

    MediabistroDetroit, MI, United States
    serp_jobs.job_card.full_time
    The Rock Family of Companies is made up of nearly 100 separate businesses spanning fintech, sports, entertainment, real estate, startups and more. We’re united by our culture – a drive to find a bet...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    Creative Resourcing Manager Job at FREEMAN in Detroit

    Creative Resourcing Manager Job at FREEMAN in Detroit

    MediabistroDetroit, MI, United States
    serp_jobs.job_card.full_time
    About Us Sparks is a leading global brand experience agency, specializing in the design and execution of award-winning experiences that forge deep connections between brands and audiences.Recognize...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Medical Device Sales – Paid Internship

    Medical Device Sales – Paid Internship

    Medical Sales CollegeGrosse Ile, Michigan, US
    serp_jobs.job_card.internship
    Description Medical Device Sales - Paid Internship Looking for a rewarding and lucrative career in the medical sales industry? Our paid Internship may be the right path for you! Here are just some ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    • serp_jobs.job_card.promoted
    Partner Marketing Manager

    Partner Marketing Manager

    VirtualVocationsWarren, Michigan, United States
    serp_jobs.job_card.full_time
    A company is looking for a Partner Marketing Manager to develop and execute event strategies aligned with partner engagement. Key Responsibilities Create and manage bi-annual Partner Advisory Coun...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    Marketing Community Manager Job at Jeeter in Madison Heights

    Marketing Community Manager Job at Jeeter in Madison Heights

    MediabistroMadison Heights, MI, United States
    serp_jobs.job_card.full_time
    DreamFields is one of the top 5 cannabis companies in the industry through our leading #1 pre-roll brand, Jeeter.The company is very passionate about producing world-class marketing, high quality, ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Food Delivery Driver (Dasher)

    Food Delivery Driver (Dasher)

    DoorDashGrosse Ile, MI, United States
    serp_jobs.job_card.full_time +1
    Why Become a Shopper with DoorDash?.Turn your shopping skills into extra income.Whether you’re helping someone stock up on groceries or delivering a last-minute convenience order, as a Shoppe...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    Newlab is hiring : Regional Marketing & PR Manager in Detroit

    Newlab is hiring : Regional Marketing & PR Manager in Detroit

    MediabistroDetroit, MI, United States
    serp_jobs.job_card.full_time
    Newlab is seeking a seasoned and entrepreneurial Marketing and PR Manager to lead regional marketing and communications in Detroit and elevate visibility for our programs, partnerships, and communi...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Senior Partner Marketing Manager

    Senior Partner Marketing Manager

    VirtualVocationsWarren, Michigan, United States
    serp_jobs.job_card.full_time
    A company is looking for a Senior Partner Marketing Manager to lead marketing engagement with their Data and Storage partner ecosystem. Key Responsibilities Developing co-marketing plans with Data...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30