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PT Instructor Pool - Marketing - Social Media

Madison Area Technical College
Madison, WI, US
Part-time

Madison College is recruiting a pool of highly motivated and qualified candidates to teach part-time courses for the Marketing - Social Media program.

Applications will be accepted on a continuous basis for the 2024-2025 academic school year. If you possess the aspiration to help others succeed, this is an opportunity for you to positively impact the community and lives of our students.

Madison College is a first-choice institution that offers exceptional educational opportunities to our students providing high-demand skills for professional and academic growth.

Organizational Function and Responsibilities :

This position is responsible for instruction in the Marketing - Social Media program at the college level. This includes developing a relevant and progressive curriculum, designing and implementing effective learning strategies and environments, delivering instruction of high quality, assessing student learning, advising students, and participating in college service activities at the department, division and college levels.

This position reports to the Associate Dean School of Business and Applied Arts.

Essential Duties :

The following duties are typically expected of this position. These are not to be construed as exclusive or all-inclusive.

Other duties may be required and assigned.

1. Plan and lead courses in Social Media, Mobile, Digital Marketing, and Public Relations.

2. Develop and plan appropriate instructional strategies and alternative delivery strategies when appropriate including but not limited to hybrid, face-to-face,,Online Live, , and online course delivery.

3. Participate in in-service meetings, staff development training or other activities or programs requested by the Department.

4. Assist and advise students who have problems with assignments, tests, grades, course content, career concerns, and other academic matters.

5. Comply with college policies and directions regarding student testing, record keeping, advanced standing, providing grades on a timely basis, evaluating student performance and maintaining office hours for student assistance and counseling, etc.

6. Maintain competencies as an instructor as aligned with the Faculty Quality Assurance System.

7. Assist students in developing work experience assignments such as internships, work study assignments, team projects, etc.

8. Demonstrate a commitment to the college’s mission, vision and values.

Knowledge, Skills, and Abilities :

1. Knowledge of industry trends in digital marketing and ability to share examples and insights with students

2. Digital / social marketing experience with SEO, Google Analytics, Content and Video Marketing, Social Media Platforms, AdWords, highly desirable

3. Experience with facilitating / training adults a plus but not required

4. Ability to work with technical platforms to run social media simulation

5. Knowledge of current educational methods and strategies, including learner-centered instruction, assessment, evaluation and collaborative techniques and strategies that address closing the gap in student access and achievement across race, gender and disability.

6. Skill in the use of educational technology and alternative delivery methods.

7. Knowledge and ability to infuse multicultural perspectives into course content and delivery.

8. Skill in communications and human relations with populations having diverse socio-economic and racial backgrounds, as well as individuals with disabilities.

9. Ability to interact with business and industry to establish partnerships.

Qualifications :

1. Bachelor's degree in a business-related field.

2. Three (3) years or 6,000 hours of work experience in marketing.

1. Bachelor's Degree in any field.

2. Eight (8) years or 16,000 hours of professional experience in marketing.

30+ days ago
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