Key Responsibilities : 1, Strategy Development : Develop and implement offline retail marketing strategies to support retail stores.
Campaign Management : Plan and execute offline marketing campaigns including events, promotions, and in-store displays. Collaborate with creative teams to develop compelling marketing materials and advertisements.
2, Event Planning : Organize and oversee in-store events, product launches, etc. Coordinate logistics, budgeting, staffing, and promotional activities for events.
Market Research and Analysis : Conduct market research to identify trends, customer preferences, and competitive landscape.
3, Team Collaboration : Work closely with the sales team to align marketing efforts with sales goals. Collaborate with other departments to ensure brand consistency and unified messaging.
Qualifications : Bachelor's degree or above in Marketing or a related field. Retail marketing related experience preferred.
Strong project management and organizational skills. Excellent communication and interpersonal skills. Ability to think creatively and strategically.
Ability to work in a fast-paced environment and manage multiple projects simultaneously.
Sales and Marketing Director
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