Center 1 (19052), United States of America, McLean, VirginiaManager - Market Research & Intelligence
Capital One, a Fortune 500 company and one of the nation’s top 10 banks, offers a broad spectrum of financial products and services to consumers, small businesses and commercial clients.
Our goal is to create one of the nation’s great banks, and we have the necessary ingredients : a strong balance sheet, resilient businesses, a massive customer franchise, strong analytical capabilities, and great people.
We nurture a work environment where people with a variety of thoughts, ideas and backgrounds, guided by our shared values, come together to make Capital One a great company and a great place to work.
External Affairs (EA) works with many external and internal stakeholders to envision and create a world of greater socioeconomic opportunity through advocating for an inclusive society, building thriving communities, and creating financial tools that enrich lives.
Our teams include Communications, Community Impact and Investment, Community Finance, CRA Strategy and Program Management, the Government and Political Affairs Group, Regulatory Relations, and Strategy and Engagement.
Through our teams, we have access to a diverse group of motivated changemakers similarly focused on the ingredients for a better future.
Position Summary :
The Strategy and Engagement team is looking for a Manager, Market Research & Intelligence, with a firm understanding of public and corporate affairs and the issues management space.
This associate will apply primary and secondary research to solve challenging problems and contextualize a variety of critical business issues.
In this role, the associate will develop and deliver landscape analyses, stakeholder mapping, and crisis and issues reporting leveraging a mix of analytics tools and research methodologies.
A key to success will be communicating and presenting data-backed insights in a compelling manner to influence senior leaders and inform strategic initiatives, communications strategies, and business priorities.
Responsibilities
Lead issues monitoring and reporting around key topics and event-based moments through social listening, media, and stakeholder analysis methodologies
Develop research agendas and measurement approaches in partnership with EA teams to inform business action
Oversee the full life-cycle of a research project, including managing analysts and partnering with research vendors
Leverage and integrate primary research and media monitoring to produce ad hoc and recurring reports for leadership
Distill complex data into simple KPIs, data visualizations, dashboards, or scorecards
Spot and propose opportunities to bring deeper intelligence to the team around key audiences, issues, or the competitive landscape
Maintain knowledge of industry trends related to market and media research methodologies
Leverage tools such as Brandwatch, Tableau, YouGov, MRI, and Mintel
We recognize that many life paths can contribute to interest in this role. We value all experience, whether gained in a classroom or through other paths, and invite everyone who meets the qualifications
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