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Analyst, Category Strategy

KIND Snacks
New York, NY, United States
$70K-$74K a year
Full-time

Who are we?

Since Day 1, KIND has had a vision for a kinder and healthier world. A world in which people never have to choose between what tastes good, feels good, and does good when it comes to their snacking.

Our iconic KIND bars - made with real, recognizable ingredients - sparked the growth of an entirely new healthy snacking category back in 2004.

Now, KIND has a family of more than 80 snacks that offer solutions for a variety of occasions. All of KIND's products lead with a nutrient-dense first ingredient - like nuts or whole grains - and do not contain genetically engineered ingredients, sugar alcohols or artificial sweeteners.

We're looking for passionate collaborators to help us become the foremost leader in health & wellness and positively impact society along the way.

If you're looking to be a part of an inspiring, energetic and entrepreneurial environment, you've found the right place.

What you'll do

The Analyst, Category Strategy will directly support the Sr. Manager in providing direction and recommendations to the Sales team.

They will be an integral part of the category strategy team which acts as the primary analytical team between Sales and their customers, responsible for the providing support, direction, and recommendations to sales in order to accomplish retailer objectives, execute category strategies, and drive sales.

In addition, they will help develop and support internal category strategy tools.

Assists in the development and execution of effective sell in stories & category strategies under the guidance of the Sr. Manager :

  • Crafts robust fact-based selling stories utilizing Circana consumption data, retailer specific POS data, panel data, shopper-card data, and other research
  • Analyze consumption data by channel and retailer to identify overarching trends and category insights
  • Evaluate assortments and make recommendations for adjustments to ensure optimal product mix
  • Gather and analyze shopper behavior to understand purchasing patterns and preferences, as well as identify opportunities
  • Collaborate with cross-functional teams to develop comprehensive category strategies that align with overall business objectives
  • Supports the development and execution of internal strategy tools such as distribution trackers, innovation performance trackers, and internal sales reports

What you'll bring to KIND

A desire to use data & insights to drive results

You are...

  • Goal-oriented, taking initiative to establish account-specific plans and exceed sales goals
  • Analytical and able to convert data to strategic business insights
  • Able to position yourself as a trusted advisor to your business partners
  • Genuine in your desire to help make the world a kinder place, committing to always spreading and celebrating kindness

You have...

  • Bachelor's Degree is Required (Business or Food Management Preferred)
  • Preferably 2 Years of CPG experience working within the Sales Team or Category Management / Insights Groups
  • High degree of self-motivation and discipline
  • Exceptional organization and communication skills (both written & verbal)
  • Proven ability to excel at math, analytics, and problem-solving
  • Expertise in Excel and PowerPoint
  • Strong knowledge of syndicated data (Nielsen, IRI, and / or SPINs)
  • Ability to work with a wide variety of individuals within the organization and maintain regular contact with all stakeholders
  • Team orientation with the ability to work independently, providing ongoing support & direction to internal sales team and field sales team
  • Ability to work with various individuals and groups inside and outside the company progressing towards a common goal
  • Must be willing and able to travel 5% of the time to divisional meetings and various management meetings as needed

Certain states and localities require employers to post a reasonable estimate of salary range. A reasonable estimate of the current base salary range for this position is $70,000 to $74,000 .

Actual salary will be based on a variety of factors, including location, experience, skill set, performance, licensure and certification, and business needs.

The range for this position in other geographic locations may differ.

What KIND offers

  • 401(K) or RRSP's with generous company match
  • Flexible Paid Time Off. Choose what works best for you, including summer hours. Paid parental leave.
  • Excellent health, dental & vision insurance, with options to fit you & your family's needs
  • Company paid disability and life insurance to provide income protection
  • Your health is important! Our wellness strategy focuses on mental and physical wellbeing via programs like Employee Assistance Program, a wellness subsidy, healthy food options and gym facility in HQ.
  • Casual office dress code- feel free to wear your KIND gear
  • Stock up on your favorite KIND bars to share with your family & friends, through a quarterly voucher
  • Training & tuition reimbursement program, because continuing to learn matters and we support your development
  • A dynamic, ambitious, fun and KIND work environment
  • Charitable Donation Matching : KIND matches your charitable donations up to $1000 annually through our donation matching portal.

At KIND, we are committed to an inclusive workplace where diversity in all its forms is championed. KIND is proud to be an equal opportunity workplace, and we are an affirmative action employer.

We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.

We also consider qualified applicants with criminal histories, consistent with legal requirements. If you require special accommodation, please let us know.

Privacy Policy

Mars and its family of brands is committed to transparency and responsibility in how we handle the personal data entrusted to us by our customers and consumers.

To learn more about our privacy policy please follow this link .

27 days ago
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