Associate Director of Constituent Relationship Management (CRM) Operations and Communications

The Enrollment Division at the University of Denver (DU), which consists of Undergraduate and International Admission teams, and Financial Aid, works to attract, enroll, and cultivate an optimal mix of vibrant and intellectually-motivated students who will enrich the composition of our learning community and go on to lead lives of meaning and purpose.

Recognizing education as a means of individual and societal transformation, our vision is to inspire, guide, and support prospective students as leaders and scholars who will positively impact their communities.

In our daily work, the enrollment team is guided by these values : intentional and informed decisions; integrity; diversity, equity, and inclusion;

collaboration; fiscal responsibility; clear and thoughtful communication; and exceptional quality service.

Position Summary

The Associate Director of Constituent Relationship Management (CRM) Operations and Communications for the Enrollment Division is responsible for managing the Slate CRM system.

This position reports to the Director of Communications and work closely with the directors of Admission, Enrollment Services and Enrollment Research & Analysis to utilize the Slate CRM platform to execute strategic enrollment initiatives.

The ideal candidate is meticulous and diligent and must have strong analytical skills. This role requires in-depth knowledge of admission, marketing, and business processes.

• CRM Operations Management : manage and lead the use of the CRM system as the central point of contact to ensure accurate data, control access, enhance processes, map workflows, propose new CRM processes, oversee implementation, and champion execution.
• CRM Communications Management : work closely with the Director of Communications and Marketing to oversee email and text communications in Slate, including automated campaigns, while supporting various teams in executing new initiatives and improving existing email campaigns within Undergraduate Admission.
• Strategic project management : maintain project management software for communication team coordination. Assist division leadership in planning communication goals related to Slate CRM.
• Training and development : Oversee CRM training, manage Media Operations Ambassadors for CRM support and communications, and coordinate system updates and staff training.
• Knowledge maintenance : Collaborate with admission staff, maintain content consistency, attend relevant meetings, and update information as needed.
• Competitive research : analyze CRM strategies of industry leaders, suggest improvements. Stay updated on communication trends for CRM, recruitment, and admission.

The Associate Director of CRM Operations and Communication joins the team that supports the Enrollment Division's goals through creative messaging across various platforms.

Essential Functions

Responsibilities include :

• Adherence to DU policies and procedures.
• CRM operations and communications management in Slate.
• Marketing and communication.
• Project management and process improvement.
• Training and development.
• Developing strategy for CRM innovation.

Knowledge, Skills and Abilities

• Communication Skills : strong communication skills in writing, speaking, and marketing collaboration with staff.
• Data Management : analyze marketing data, interpret trends, and create action plans while explaining complex processes.
• Detail Oriented : detail-oriented with process-focused thinking.
• Independent and Collaborative Worker : proven reliability both independently and in team settings.
• Training & Teaching Skills : train and provide feedback to staff, including students with diverse CRM skills.
• Positive leader, team builder, and forward-thinker
• Ability to organize time and prioritize a variety of tasks
• Ability to solve problems, innovate and adapt

Required Qualifications

• Bachelor's degree or an equivalent level of education and experience
• 3-5 years of work experience in admission office environment and CRM management
• Prior experience with Slate
• Strong communication skills

Preferred Qualifications

• Prior experience with Banner and Parchment
• Prior experience with Wrike or similar project management software
• Basic knowledge of Power BI and / or Tableau

Working Environment

• Standard office environment.
• Unexpected interruptions often occur, and stress level is moderate to high.
• Noise level is quiet to moderate.
• Some nights / weekends may be required on occasion.

Physical Activities

• Ability to sit in front of a computer for an extended period.
• Occasionally required to move about the office / campus with the capability of transporting objects up to 20 lbs.

Work Schedule

The University's administrative offices are open Monday - Friday, 8 : 00 a.m. - 4 : 30 p.m. Work schedule may vary.

In accordance with the University's flexible work policy, this position is eligible to be considered for partial remote work.

Further details regarding this plan will be determined with the hiring manager and are dependent on the division and team specific needs.

Application Deadline

For consideration, please submit your application materials by 4 : 00 p.m. (MST) November 22, 2024.

Special Instructions

Candidates must apply online through jobs.du.edu to be considered. Only applications submitted online will be accepted.

Salary Grade Number :

The salary grade for the position is 10.

Salary Range :

The salary range for this position is $63,000 - $73,000.

The University of Denver has provided a compensation range that represents its good faith estimate of what the University may pay for the position at the time of posting.

The University may ultimately pay more or less than the posted compensation range. The salary offered to the selected candidate will be determined based on factors such as the qualifications of the selected candidate, departmental budget availability, internal salary equity considerations, and available market information, but not based on a candidate's sex or any other protected status.

Benefits :

The University of Denver offers excellent benefits, including medical, dental, retirement, paid time off, tuition benefit and ECO pass.

The University of Denver is a private institution that empowers students who want to make a difference. Learn more about the University of Denver.

Please include the following documents with your application :

1. Resume

2. Cover Letter

The University of Denver is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including sex stereotypes, sex characteristics, sexual orientation, gender identity, and gender expression), marital, family, or parental status, pregnancy or related conditions, national origin, disability, or status as a protected veteran.

• The University of Denver does not discriminate and prohibits discrimination on the basis of race, color, national origin, ancestry, age, religion, creed, disability, sex (including sex stereotypes, sex characteristics, sexual orientation, gender identity, and gender expression), marital family, and parental status, pregnancy, genetic information, military enlistment, or veteran status, and any other class of individuals protected from discrimination under federal, state, or local law, regulation, or ordinance in any of the University's educational programs and activities, and in the employment (including application for employment) and admissions (including application for admission) context, as required by Title IX of the Education Amendments of 1972;
• the Americans with Disabilities Act; Section 504 of the Rehabilitation Act of 1973; Title VI and VII of the Civil Rights Act of 1964;
• the Age Discrimination Act of 1975; the Age Discrimination in Employment Act of 1967; the Equal Pay Act; the Colorado Equal Pay for Equal Work Act;

the Colorado Protecting Opportunities and Worker's Rights ("POWR") Act; and any other federal, state, and local laws, regulations, or ordinances that prohibit discrimination, harassment, and / or retaliation.

For more information, please see the University of Denver's Non-Discrimination-Statement.

All offers of employment are contingent upon satisfactory completion of a criminal history background check.

Advertised : November 07, 2024

Applications close : November 22, 2024