Marketing Manager

Our Marketing department has an excellent opportunity for a Marketing Manager in the Los Angeles, Costa Mesa, San Francisco, or Seattle office.

This is an exempt position that reports to the Chief Marketing Officer. This position works closely with the Chief Marketing Officer on all marketing and business development activities for the west coast offices : Costa Mesa, Los Angeles, San Francisco and Seattle.

The Marketing Manager collaborates with west coast partner leaders and west coast business development committee to raise the profile of the firm in the region and expand Firm relationships by establishing priorities, creating and executing marketing and business development strategies and activities.

Responsibilities :

• Implement business development strategies, provide hands-on support and follow through on all business development projects.
• Ensure business development initiatives are being executed across the west coast offices individually and collectively across the region.
• Conduct and manage competitive intelligence research to track market and business trends.
• Recommend business goals and metrics. Leverage technology to track and analyze success and productivity against goals.
• Compile reports regarding existing and potential targets, referral sources and key competitor activity. Prepare and analyze research information on prospective clients to identify key issues and opportunities.
• Participate, organize, manage and track key internal meetings. Interface with attorneys and other departments.
• Coach and work closely with attorneys identify, qualify and develop new business leads and prospects, follow-up on leads and prospective client meetings.
• Collaborate with BD Managers and Marketing Managers across the firm’s practice groups to create, edit, maintain and provide materials used for new business presentations, RFPs and new business proposals to existing and prospective clients.
• Assist with the coordination and management of cross-selling initiatives.
• Other duties as assigned.

Requirements :

Bachelor’s degree in marketing or related field with a minimum of seven () years of related marketing experience; or equivalent combination of education and experience.

Law firm business development / marketing experience required.

• Strong analytical and communication skills both oral and written. Ability to speak effectively and respond to common inquiries or complaints from all levels of professional and support staff, clients, or members of the business community.
• Interpersonal communication skills necessary to maintain effective relationships with partners, attorneys, clients, and staff, and to exhibit a high degree of responsiveness, diplomacy, and professionalism in these interactions.
• Demonstrated success strengthening corporate reputations and client relationships.
• Proven ability to manage major projects, coordinating the use of department resources and involving senior management.
• Demonstrated proficiency in Microsoft Office Suite including Word, Outlook, Excel, and PowerPoint. Proven aptitude to learn new software applications.

The expected annual salary for this position ranges from $,- ,. The salary offered will be determined by a wide range of factors including but not limited to experience level, education / training, and relevant skills.

BakerHostetler offers a comprehensive and competitive benefit program including group health, dental and vision insurance, vacation ( days) prorated in the year of hire, paid holidays ( days), (k) plan, parental leave ( weeks, not including disability, where applicable, and accrued vacation), family care program, wellness program, life and accident insurance, and short and long-term disability.