Regional Sales Manager, Food Service Accounts

Discover Your Future with Bridor : Be Part of Our Growth Story!

As we celebrate 40 years of excellence since our founding in 1984, Bridor has pioneered the introduction of the finest European bakery products to North America.

Leveraging state-of-the-art technology and unmatched expertise, we have established ourselves as the premier provider of top-quality, innovative breads and pastries.

We don’t just meet industry standards; we set them.

As a proud member of the global Groupe LeDuff, Bridor remains committed to continuous investment in our production facilities.

This dedication ensures we consistently meet our customers’ demands, driving mutual growth and success.

Our exceptional team of passionate employees is united by a common goal : to ensure Bridor’s ongoing success and help our customers thrive.

We foster a dynamic, forward-thinking workplace that prioritizes innovation and excellence in every product we create. Join us as we continue to write our growth story together!

Join a passionate team that values collaboration, quality, and entrepreneurship!

We are seeking high achievers with a proven track record in specialty food sales. If you’re eager to elevate your sales career with a rapidly expanding company in the US market, Bridor is the place for you.

Be part of a team that values your drive, celebrates your achievements, and supports your professional growth.

JOB TITLE : Foodservice-Retail Regional Sales Manager

POSITION SUMMARY

As a Regional Sales Manager for Bridor, you will be responsible for leading and overseeing all sales activities within your designated region.

Your primary objective will be to drive growth, expand market presence, identify and capitalize on new business opportunities, forge strategic partnerships, and foster long-term relationships with key clients.

With your expertise in sales and business development, you will lead initiatives to penetrate new markets and position our bakery products as preferred choices among customers.

Reporting to the VP of Sales - Central Region, this position will be based remotely from a home office in either Kansas City or St. Louis area.

TERRITORY FOR THIS ROLE : Kansas City / Oklahoma, Arkansas, Missouri

WHAT YOU WILL BE DOING

Sales Development - Collaborate with sales team and VP to develop comprehensive sales strategies and business development plans aligned with company objectives.

Identify market trends, competitive dynamics, and customer insights to inform strategic decision-making

New Business Acquisitions - Identify and pursue new business opportunities within the region through prospecting, networking, and market research.

Develop and implement effective strategies to acquire new accounts and expand the customer base

Strategic Partnerships - Establish and nurture strategic partnerships with distributors, retailers, and other key stakeholders to increase market penetration and drive sales growth.

Collaborate with partners to develop mutually beneficial business relationships and promotional campaigns

Client Relationship Management - Build and maintain strong relationships with key clients, including restaurants, cafes, convenience stores, coffee chains, supermarkets, and foodservice providers.

Understand their needs, preferences, and challenges to provide tailored solutions and ensure high levels of customer satisfaction.

• Market Expansion - Explore opportunities to expand into new geographical areas or market segments within the region. Evaluate market demand and competition, to assess feasibility and mitigate risks associated with expansion initiatives
• Cross-Functional Collaboration -Collaborate with cross-functional teams, including marketing, product development, and operations, to ensure alignment of sales efforts with overall business objectives.

Provide input on product positioning, pricing strategies, and promotional activities to drive sales growth

• Industry Networking - Represent the company at industry events, trade shows, and networking functions to enhance brand visibility, build professional relationships, and stay abreast of industry trends and developments
• Ability to work on your own based out of your home office within the sales territory
• Minimum 40-hour work week, plus occasional weekends, travel as needed 40-60%
• Willingness to sample large amounts of the world’s best Danishes, Croissants and Breads

POSITION QUALIFACATIONS

• Minimum of 5 years Territory wholesale, retail, foodservice distributor CPG sales experience
• Bachelor's degree in - Business Administration, Sales, Marketing and certification in culinary preferred
• Proven experience in sales management within the bakery or food industry, with a track record of successfully achieving sales targets and driving revenue growth
• Excellent communication, negotiation, and interpersonal skills
• Strategic thinker with the ability to analyze market trends and develop effective sales strategies
• Results-oriented mindset with a focus on delivering exceptional customer service and building long-term relationships
• Proficiency in sales forecasting, budgeting, and data analysis
• Willingness to travel within the assigned geography
• Familiarity with CRM software and other sales management tools
• High level of integrity and commitment to ethical business practices.

TECHNICAL SKILLS NEEDED

• Strong computer skills Teams, One Note, Excel, PowerPoint, Word and Outlook
• Experience using sales tracking software such as Salesforce.com
• Strong communication skills, sales planning, industry and product knowledge
• Follow all safety, health, environmental and company rules
• Knowledge of HACCP, GMP’s and BRC is preferred
8 hours ago