TOM FORD BEAUTY is seeking a social media professional to work within the Global Social Media team to support, optimize and grow our social media properties.
With a core focus on social calendarization and analytics, this role is part of a dynamic, fast-paced team that relies on strong cross-functional relationships, keen brand awareness and cultural awareness.
The Executive Director will oversee TOM FORD BEAUTY and TOM FORD Fashion social media channels.
Key Responsibilities :
- Develop strategy for and provide analytics on the TOM FORD BEAUTY Global and APAC social channels (Instagram, Facebook, TikTok, YouTube, WeChat, Weibo, Kakao Talk, Douyin, Youku, Little Red Book, Line) - including scheduling, posting, and reporting on saidchannels.
- Oversee Social Media Content Calendars for global cross functional team alignmentand timely execution.
- Drive partnership with Creative and International teams to ensure accurate and timely availability of assets.
- Oversee all social copy needs and regionalapprovals.
- Oversee community management response team and direct to cross functional / regional representatives for problem solving as needed.
- Lead monthly alignment and bi-weekly meetings with fashion house on social andcopy content / calendarization and present programs that align the team with the brand vision.
- Gain support from Global and Regional Consumer Marketing teams on paid social executions / synergies.
- Collaborate with Global and Regional Communications / Events teams on earned synergies, including editorial / UGC sourcing and citizenship strategy.
- Support Global Education with social media activations for specialist’s programs.
- Help manage regional teams and support regional requests for projects including key event amplification on global socialchannels.
- Work with VP to ensure metrics are put into place for all initiatives and programs.
- Work with VP to develop talent and capabilities around the world and help the local teams reach their highest level of contribution.
- Identify and optimize content trends, types, platforms and technologies through competitive analysis and research.
- Present social media performance and competitive findings in relevant meetings and roundtables.
- Support a variety of initiatives for cross functional teams to ensure the global brandis supplying tools to meet all global and local businessneeds.
Qualifications
Position Requirements :
- Bachelor’s Degree
- 10+ years’ experience, ideally Global experience in a luxury, beauty, or corporate environment.
- Excellent written and communications skills are paramount.
- Solid organizational skills, visual skills, ability to prioritize and strong attention to detail.
- Must have the ability to appreciate other cultures, and an understanding of the cosmetic industry, fashion trends and pop culture.
- An understanding of fashion and beauty trends and new technology a plus, as is international experience and foreign language capability.
The anticipated base salary range for this position is $149,500 to $257,000. Exact salary depends on several factors such as experience, skills, education, and budget.
Salary range may vary based on geographic location. In addition to base salary, this position is eligible for participation in a highly competitive bonus program with possibility for overachievement based on performance and company results as well as participation in the share incentive plan.
In addition, The Estée Lauder Companies offers a variety of benefits to eligible employees, including health insurance coverage, wellness and family support programs, life and disability insurance, retirement savings plans, paid leave programs, education-related programs, paid holidays and vacation time, and many others.
Many of these benefits are subsidized or fully paid for by the company.
Associate Director, Brand Social Strategy
Knowledge of paid social media campaigns - working with media agencies, understanding media measurements and paid creative best practices a plus. The Associate Director, Brand Social, will be responsible for developing and leading social strategy that authentically reinforces our Client's brand valu...
Associate Director of Social Media
We are seeking a creative and analytical Associate Director of Social Media for Only In Your State who will play a pivotal role in shaping our social-first content strategy and building our nationwide network of social contributors. Associate Director of Social Media, Only In Your State. A typical d...
Senior Copywriter & Senior Art Director (beauty/skincare)
VaynerMedia is a contemporary global creative and media agency with an expertise in driving relevance for clients and delivering impactful business results. Ideate and conceptualize impactful social and traditional media content that reflects brand's aesthetic. Write and create impactful social and ...
Administrative Assistant - Social Media
Manages the sales professional's social & business media - LinkedIn, Instagram and Facebook; strategizes on ways to reach existing and new clients. Prospects new clients using internet and social media applications. Social media savviness (LinkedIn, Instagram, Facebook). At the Tom James Company, an...
Freelancer - Tom Ford Beauty - New York City, NY
As one of our highly skilled make-up artists you will combine your creative and technical expertise and passion for people to provide a welcoming, inspirational and personalized in-store experience which educates and delights our customers. If you are a dynamic self-starter looking for a progressive...
Associate Director, Biddable Media (Paid Search/Paid Social)
Our client, a fast growing, innovative, independent media agency in NYC is seeking an Associate Director, Biddable Media (Paid Search/Paid Social). Associate Director, Biddable Media (Paid Search/Paid Social). Familiarity with additional video and social media platforms, including YouTube, TikTok, P...
Director, Social Media & Content – Garnier Brand Engagement - L'Oreal Consumer Products Division
GarnierUSA is looking for a highly motivated social media and content marketing expert with + years experience to help drive best-in-class paid and owned social media for the Garnier master brand, which includes CSR programs to leverage the brand’s Greener Beauty equity, and product categories inclu...
Social Media Coordinator
We are seeking a Social Media Coordinator to build FARMACY’s online presence by creating engaging content across digital platforms. Own Farmacy’s end-to-end process of content ideation, creation, editing, publishing, and user engagement across all social media platforms in partnership with manager. ...
Assistant Account Executive, Beauty Media
BPCM is looking for talented candidates to join our growing NY Beauty team as an Assistant Account Executive, Beauty Media. Assistant Account Executive, Beauty Media . Scan credits immediately and send to team and work with BPCM social media team to release to public . Track social media f...
Floor Lead - Tom Ford Beauty - 40 Hrs - Saks Fifth Avenue - New York, NY
You will use your outstanding coaching and mentoring skills to lead by example, modelling the behaviors that the sales team need to demonstrate in order to provide inspirational, authentic and personalized customer service to achieve all sales and customer service targets. If you are an ambitious se...