Reporting to the Solutions Marketing Leader, the Equipment Product Marketing Manager is responsible for strategy and execution of the marketing and commercialization of products, solutions and initiatives for the $3B+ Residential HVAC business within Trane Technologies.
We seek to fill this new role with a motivated and enthusiastic marketing manager with a proven track record for leveraging strategic insights and analytics to unlock transformational impact for new product development.
The Equipment Product Marketing Manager will be responsible for developing and implementing comprehensive marketing plans to support the success of both the Premium and Value HVAC product lines.
This person will collaborate closely with product management from inception to launch employing marketing strategies to reach targeted audiences.
This role is responsible for developing strong value propositions across the portfolio and developing marketing plans that deliver sustainable growth.
This position requires a focus on driving outcomes, excellent cross-functional collaboration, communication and influencing skills and will partner closely with teammates in marketing, product management and sales.
An ideal candidate will be known for big ideas, but is grounded in data, real market insights and measurable results. This individual will play a crucial role in positioning our products the right way to the right buyers leading to higher revenue capture and increased market share
Thrive at work and at home :
- Benefits kick in on DAY ONE for you and your family, including health insurance and holistic wellness programs that include generous incentives WE DARE TO CARE !
- Family building benefits include fertility coverage and adoption / surrogacy assistance.
- 401K match up to 6%, plus an additional 2% core contribution up to 8% company contribution.
- Paid time off, including in support of volunteer and parental leave needs.
- Educational and training opportunities through company programs along with tuition assistance and student debt support .
- Learn more about our benefits here !
Note : This position would ideally work a hybrid schedule near one of our Trane Technologies offices in Davidson, NC, Tyler, TX, or Minneapolis, MN.
However, a strongly qualified candidate living outside of a commutable distance from these locations could be considered.
Responsibilities :
- Collaborate with product management team throughout product development process to develop integrated marketing strategies to deliver on business growth goals
- Develop and execute marketing strategies and plans that are aligned to the integrated marketing plan and strategic business goals to drive increased revenue for products and systems
- Commercialization Ensure market activation and strong value proposition development of products and offerings through the value chain.
- Measure and report on the effectiveness of marketing executions tied to business results, new product introductions, and account-level performance via established metrics and dashboards
- Lead optimization of product marketing plans by analyzing programs and recommend year-over-year improvement to plans
- Monitor and understand competitors offering and positioning including product, placement, messaging, and digital strategies
- Cultivate strong relationships within marketing, customer experience, product management, sales, partners, and other areas of the organization
- Help to represent the voice of the product management around marketing to the organization
Qualifications :
- Minimum 7-10 years of integrated marketing experience
- Bachelor’s degree in business, marketing or similar; MBA preferred.
- Exceptional people and communication skills, creativity and team leadership
- Knowledge of marketing strategy and execution in a complex (matrix) business environment
- Experience in working within traditional product development processes
- Deep understanding of marketing and adoption metrics
- A track record of delivering outstanding tangible results in a high performance environment
- Bachelor’s degree in business, marketing or similar
- Up to 30% Travel within the US
Key Competencies :
- Growth oriented marketing leader with strong business acumen
- Strategic thinker with proven ability to deliver measurable results
- Ability to analyze and interpret data, solve practical problems and make recommendations for improved ROI
- Communicates effectively, both verbally and in writing with customers, teammate
- Strong relationship building skills with the ability to influence / inspire (highly collaborative)
- Ability to think outside the box, innovate, take risks, and implement progressive, balanced solutions by pushing boundaries
- Ability to handle a wide variety of projects and thrive in a fast-paced environment
- Passion for excellence in people, process and products
- Detail-oriented, organized, self-starter, with an ability to prioritize workload
- Analytical & Financial skills that allow you to make decisions
- Flexible / adaptable in a highly dynamic business environment with competing priorities; comfortable with ambiguity
- Adept at using project management software such as Wrike, Monday or Asana
Base Pay Range : $92,000-122,000+. Total compensation for this role will include an incentive plan. Disclaimer : This base pay range is based on US national averages.
Actual base pay could be a result of seniority, merit, geographic location where the work is performed.
We offer competitive compensation and comprehensive benefits and programs. We are an equal opportunity employer; all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, pregnancy, age, marital status, disability, status as a protected veteran, or any legally protected status.