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Director, Calendar Management & Product Innovation

The Coffee Bean & Tea Leaf
Los Angeles, California, United States
$130K-$170K a year
Full-time

Position : Director, Calendar Management &

Product Innovation

Our Blend

The Coffee

Bean & Tea Leaf is one of the world’s largest independent and

privately-owned specialty coffee and tea retailers. In 1963 we opened our very

first store, and today we have over 1100 cafes in 21 countries, as well as our

new Global Headquarters in Singapore.

The Coffee

Bean & Tea Leaf is on an inspiring journey to become the world’s coffee and

tea brand. We are united by our passion for connecting people through the daily

rituals of coffee and tea viewing every cup as an opportunity to impact

someone’s day.

Our Brew

Crew is a diverse team of hard-working optimists with a passion for learning

about our craft, the people we serve, and the world around us. We offer the

tools, the environment, and the support for you to make your unique

contribution and grow as a person.

Passion is

contagious, and we’ve got a serious case of it.

If you are just as passionate as we are, come join our Brew Crew!

Brew Crew Opportunity

Coffee Bean & Tea Leaf®

has an opening for a Director of Calendar Management & Product Innovation based

in the Home Office in Los Angeles. This role manages planning and oversees

execution of a customer insight driven 18-month marketing calendar and new

product innovation relating to development of the marketing calendar for the

company. The annual marketing calendar

will include oversight in product portfolio, product marketing and consumer

insights. This position supervises 1 direct report and reports to the Head

of Marketing.

Key Responsibilities

Annual

marketing plan : Partner with the Head of

Marketing to develop a customer insight driven annual marketing plan

incorporating Global brand directions including development of the national

promotional calendar to drive sales, traffic and check through key new product

initiatives, system-wide and seasonal promotions (excluding loyalty specific

promotions managed by the Loyalty Marketing Lead) and programs.

Develop

customer insights by competitive benchmarking and an annual customer

learning / market research plan.

Lead

planning and execution of all marketing calendar and innovation related

consumer research projects.

Marketing

calendar : Based on the approved annual

marketing plan, develop an 18-month marketing calendar incorporating seasonal

marketing windows. Lead execution of all

marketing windows in partnership with the cross functional team.

Product

Calendar : In collaboration with Product Development, Supply Chain, Finance and

Ops Services as well as the Global Marketing Team, build a 18 month product

innovation calendar that feeds into the 18 month marketing calendar (must be

at least 6 to 12 months ahead of the marketing calendar year) for Food and

Beverages designed to drive traffic and increase sales. Lead costing and pricing analysis and

recommendations.

Product

Calendar (non-Food & Beverages) :

Partner with Head of Marketing and Senior Brand Manager to incorporate

non food / beverage new products (retail and merchandise) into the master 18

month product and marketing calendars.

Menu

Strategy & Pricing : In partnership with the Sr. Menu / In-Store POP Manager,

oversees and executes menu strategy based on product mix, portfolio margin

analysis, and key consumer targets. Partner

with Finance to set pricing.

Cross

Functional Relationships : Partners with the cross-functional team to ensure

brand promise and positioning are delivered to all guests (multi-channel) and

new product launches are delivered to the field on time and on budget.

Your Ingredients

Bachelor’s

Degree or MBA and 10 years’ experience in corporate marketing.

Related

experience in restaurant, retail, multi-unit or franchise business, preferably

F&B. Experience in working in both

national and smaller / regional brands a plus.

passionate leader with the ability to inspire and collaborate with own team and

establish team focus and direction to deliver and execute the marketing

calendar.

Hands-on

executive with strong strategic skills and ability to translate to

implementation plans.

Experience

in integrated multi-platform marketing campaigns, strategic marketing, and

creative development.

Experience

in insights development, trend analysis and performance metrics to guide

business decision-making and pivots to accelerate growth.

Experience

in product management and product development.

Strong

and persuasive communicator.

Demonstrated

ability to effectively lead, and develop multiple direct reports, in a matrixed

organization.

Strong

written / verbal communication skills and negotiation skills.

Excellent

organization and problem-solving skills.

Ability

to effectively manage multiple priorities in a rapidly changing environment.

Strong

analytical capabilities including budgetary and financial acumen.

Passionate,

positive, and energetic executive who can operate with minimum direction and is

relentless at pursuing objectives.

Exemplifies

the highest standard of work ethic, honesty, integrity, and discretion.

Performance & Rewards

At The Coffee

Bean & Tea Leaf, we embrace a high-performance culture that rewards and

encourages our values of teamwork, ownership, and respect for one another.

Benefits : Medical, Dental, Vision, 401K, Pet,

Accident, Life, Long-Term & Short-Term Disability, Critical Illness,

Hospital Indemnity, EAP programs including Legal, ID Theft, and more

Discounts on our Coffee and Tea

Pay Range : $130,000-$170,000 annually

Observed Holidays

Vacation Pay

Sick Pay

This

is a hybrid position : Monday-Wednesday in our Downtown Los Angeles office and

Thursday and Friday remote.

Our FROTH’ VALUES

We believe in the fundamental truths that guide us

through our daily lives :

F RIENDLINESS - We go above and beyond in everything we do.

Friendliness and customer-centricity is embedded in our culture.

R ESPECT - We are inclusive and honor each other’s values, opinions and

diversity.

O WNERSHIP - We take ownership and accountability for our individual, team

and business results, every day.

T EAMWORK - As a team, we collaborate, innovate, and leverage our diverse

strengths to grow the business.

H ONESTY - We live up to the highest levels of integrity by being truthful

and transparent with each other, the business, and ourselves.

At The

Coffee Bean & Tea Leaf, we are a global company committed to representing

the neighborhoods we serve. We welcome all to apply to our Brew Crew and we

value the impact of diversity on our culture and in our work.

International Coffee & Tea, LLC dba The Coffee Bean & Tea Leaf®

is fully committed to Equal Employment Opportunity and to attracting,

retaining, developing, and promoting the most qualified employees without

regard to their race, sex, gender, color, religion, sexual orientation,

national origin, age, physical or mental disability, citizenship status,

veteran status, genetics, or any other status protected by state or federal

law. The Coffee Bean &Tea Leaf® expressly prohibits any form of employee

harassment or discrimination any

such protected status.

The Coffee Bean & Tea Leaf® provides equal

employment opportunities (EEO) to all employees and applicants for employment

without regard to race, sex, color, religion, gender, sexual orientation,

national origin, age, disability, marital status, amnesty, or status as a

covered veteran in accordance with applicable federal, state, and local laws.

This policy was intended to comply, and The Coffee Bean & Tea Leaf with

applicable state and local laws governing non-discrimination in employment in

every location in which the Company has facilities. This policy applies to all

terms and conditions of employment, including, but not limited to, hiring,

placement, promotion, termination, layoff, recall, transfers, leaves of

absence, compensation, and training. We a work environment free from discrimination and harassment,

and where employees are treated with respect and dignity.

3 hours ago
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