We are partnered with a Leading Engineering Firm in the Automotive Industry that specializes in top-tier automotive cooling solutions.
Renowned for our commitment to quality and innovation, we are dedicated to enhancing the performance of automotive cooling systems.
Emphasizing speed, a drive for success, and maintaining a cool work environment are at the core of our ethos. Our headquarters boast a state-of-the-art facility, with a future relocation planned to another advanced location, alongside our global subsidiary operations.
You could be just the right applicant for this job Read all associated information and make sure to apply.
Role Overview
Join our marketing team as a dynamic specialist dedicated to enhancing our digital presence through effective advertising strategies across both direct-to-consumer (D2C) and business-to-business (B2B) channels, such as email, SMS, social media, and search engines.
This pivotal role involves developing and executing digital advertising strategies, specifically Pay-Per-Click (PPC), and optimizing advertising efficiency and customer acquisition through detailed performance analysis.
The position requires collaboration with both internal teams and external agencies to achieve comprehensive marketing objectives.
Key Responsibilities
- Spearhead the development and execution of innovative digital advertising strategies.
- Optimize ad spend efficiency and enhance customer acquisition and sales growth through performance analysis.
- Oversee global digital marketing efforts, including email and SMS marketing, social media campaigns, and Google display and video advertising.
- Monitor key performance indicators, conducting regular optimizations to maximize ROI.
- Prepare detailed reports on key metrics and progress for stakeholders, ensuring consistent brand messaging across all platforms.
Qualifications
- Bachelor's degree in Marketing, Advertising, Communications, or a related field, with 3-5 years of experience in digital advertising and email / SMS marketing.
- A passion for the automotive sector, with expertise in Google Analytics and e-commerce advertising.
- Demonstrated analytical and problem-solving capabilities, alongside strong written and verbal communication skills.
- Proficiency in Microsoft Office suite, especially Excel and Outlook, with a flexible work schedule to meet project demands.
Desired Attributes
- Detail-oriented with excellent organizational skills and a strong analytical mindset.
- Open to feedback and committed to continuous improvement and learning.
- Exceptional problem-solving skills, with the ability to think creatively and strategically.
Bonus Points
- Experience with digital product feeds and data visualization tools like Google Data Studio.
- Advanced degree in a related field.
- Experience in the automotive sector.
Benefits And Perks
Why the team loves working there :
- The ultimate workplace for automotive enthusiasts Engage in the design and development of cutting-edge automotive products.
- Work-life balance Participate in exclusive social events and automotive gatherings.
- Health and wellness amenities Access to fitness facilities, relaxation options, and nutritious snacks.
- A creatively stimulating environment Our office space is designed to inspire innovation.
- Exceptional employee discounts Enjoy special access and discounts on our products and those from our partners.
- Comprehensive benefits package Including healthcare, retirement plans, disability, and life insurance, alongside a generous PTO policy.
- Performance incentives Eligibility for bonuses based on the company's overall achievements.
- Pet-friendly office The opportunity to work alongside your furry companion.
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Remote working / work at home options are available for this role.
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