Executive Director, Content

Qualifications, skills, and all relevant experience needed for this role can be found in the full description below.

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As an experienced leader in our Content Studio, the Executive Director, Content is primarily responsible for providing content strategy, writing, and editing support across a variety of tactics and channels, such as digital and traditional campaigns, email, web, print, OOH, social, and more.

To keep things short : When any client from any industry throws a marketing challenge your way, you can confidently lead the charge from a content strategy and copywriting standpoint.

You expertly listen to client’s needs, pinpoint gaps and opportunities, ask critical questions to gather key information, and then plan your approach accordingly.

The Executive Director is a strategic, marketing-minded thinker who uses audience insights, competitive data, and other research to develop creative solutions for clients across industries.

Responsibilities

Here are some, but not necessarily all, of the Executive Director, Content’s responsibilities :

• Act as an empathetic supervisor for other team members within our Content Studio, and mentor them as they grow in their careers.
• Lead content strategy development for clients across industries.
• Produce high-quality, audience-focused, creative content that is on brand and reflects an accurate, intelligent picture of clients and their industries.
• Contribute to new business development by working on proposals and pitching to clients.
• Build and maintain strong, collaborative relationships with copywriters, designers, creative directors, strategists, project managers, and other client and internal team members.
• Maintain a detail-oriented eye during the review process to raise the bar for client work, and support your direct reports and other team members as they improve their craft.
• Present creative and strategic work internally and to clients clearly, articulately, and with rationale for how decisions support the client’s goals.
• Aim to hit your utilization goal as related to our Inspired Impact Plan (IIP), and support your direct reports in reaching their utilization goals.
• Play a leading role in developing or enhancing Content Studio’s processes as well as cross-functional processes that may impact other Studios.

What you’ll need

8+ years of content strategy, writing, and / or editing experience in a marketing, communications, PR, or related role.

Agency experience is a plus.

• 5+ years in a leadership role.
• A solid command of all aspects of writing (structure, spelling, grammar, etc.), especially the ability to adapt your writing style according to a client's brand / messaging guidelines.
• Writing samples Please link to any writing samples in this application, if possible, or be able to present them upon request.

What makes TrendyMinds a great place to work

• Fully remote : We believe the best team is one that isn’t limited by proximity to a physical location. Whether it’s the west coast or east coast, we work with team members across all of the U.S. time zones.
• Collaborative team environment : Your voice is important, and we believe the best projects include contributions from everyone.
• Great benefits : 30 paid days off and 401(k) matching. We cover 100% of health insurance premiums for all team members and 50% for their spouses and dependents.
• Flexible schedule : We are flexible to accommodate different work styles, times, and locations - within reason and the needs of our clients.
• New equipment : We provide the necessary equipment to produce incredible work.
• Philanthropy : We offer resources to help you make a difference in the community.

Our Values

At TrendyMinds, we aim to hire people who share our values. They are at the center of how we treat each other and our clients, and they act as our guideposts for every decision.

Know the Why behind the What.

We aim to be as honest and transparent as possible with our team and clients.

Put relationships first.

We believe in strong relationships with clients and a collaborative spirit within our team.

Think Ahead and push boundaries.

We bring a contagious passion to our craft and are always searching for creative ways to challenge ourselves.

Bring your full self.

We celebrate diversity and strive to create an equitable, inclusive environment.

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