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Director of Sales & Marketing

HVMG
Lexington, Kentucky, US
Full-time

Join Our Team and Experience the Best of Lexington!

  • Be a part of HVMG, an innovative and rapidly growing company that values heart, excellence, and a positive attitude.
  • Unleash your potential and develop strategies to drive business growth.
  • Grow your career in a company that embraces success and fosters an entrepreneurial mindset.
  • Join the Hilton family, a renowned leader in the industry.

Who We're Looking For

We're seeking a dynamic relationship builder to join us as our Director of Sales & Marketing. In this role, you'll go above and beyond to win business, surprise guests with exceptional service, and lead a team to success.

As a self-starter, you'll empower associates to achieve results, while staying connected with industry trends and events to position our hotel as a leader.

You'll thrive on making sales calls, attracting new customers, and entertaining business clients.

Your Responsibilities

  • Supervise, manage, and oversee the Sales & Conferences Services department.
  • Utilize your experience in Hotel Sales, Marketing, Catering, and Revenue Management to excel in this role.
  • Take overall responsibility for all revenue streams and market segments, with direct revenue responsibility for specified market segments.
  • Develop, execute, and achieve an annual marketing plan, even in the unique pandemic environment.
  • Sell meeting space and ensure successful execution of the team's monthly action plans.
  • Report directly to the General Manager.

Requirements

Must be a citizen of this country or possess a valid work permit.

Technical Requirements :

  • Create and lead profitable and cost-effective marketing and sales programs.
  • Experience in crafting and monitoring effective social media hotel marketing campaigns.
  • Direct and coordinate an impactful advertising program.
  • Analyze and interpret various analytics and stay updated on competitive trends.
  • Maintain consistent monitoring of results and demonstrate the ability to adapt strategies.
  • Ensure customers and clients are delighted.

Leadership Requirements :

  • Effectively manage change and conceptualize the mission.
  • Provide senior leadership to departments and inspire employees to achieve their goals.
  • Communicate goals and objectives clearly and concisely.
  • Sell concepts and ideas to management, peers, and employees.
  • Foster positive relationships with guests, groups, and personnel from other departments.
  • Promote an atmosphere of teamwork and high morale.
  • Inspire, train, and develop employees for future growth.
  • Experience in training and cross-training employees.
  • Instill a "can-do" attitude in employees.

Business Skills :

  • Strong knowledge of the Lexington Market and previous hotel selling experience.
  • Engage with the local community to develop business opportunities and establish hotel street credibility.
  • Create an exceptional work environment that is fun, courteous, friendly, and professional.
  • Demonstrate excellent time management and organizational skills.
  • Proficient in computer skills, particularly with prior Hilton OnQ experience.
  • Exceptional attention to detail in client and associate follow-up.
  • Strong decision-making skills in revenue management.
  • Excellent pricing and positioning abilities.
  • Consistently achieve revenues that meet or exceed budget.
  • Quickly evaluate alternatives and make informed plans of action.
  • Teach a wide range of selling, detailing, and closing techniques.
  • Proven track record in selling and negotiating.
  • Effectively balance the needs of clients, the company, and the owner.

Educational / Experience Requirements :

  • Preferred : BA / BS 4-5 year degree or foreign equivalency in Hospitality Management.
  • Required : 5 years of experience in Hotel Sales Department, with a track record of sales growth, experience in social media marketing, sourcing and booking group accounts, active membership in influential hotel sales organizations, and knowledge of sales systems (Delphi preferred).

Benefits

  • Medical / Dental / Vision coverage
  • 401K with a guaranteed 4% match
  • Short Term Disability / Long Term Disability / Life Insurance
  • Paid Time Off / Holidays

Join Us and Be Part of a Diverse and Inclusive Workplace!

HVMG is an Equal Opportunity Employer. We provide equal opportunity without regard to race, color, national origin, religion, sex, age, marital status, or disability. EOE / AA

30+ days ago
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