Location : Culver City, CA
Schedule : Hybrid (3 days onsite)
Pay : Up to $62.70 / hour DOE
Benefits : Health, Dental, Vision and more
Planet Interactive is looking for a Digital Marketing Analyst to join our well known Fortune 500 client on a 12-month contract.
This role will work 40 hours per week and will be on a hybrid schedule, working 3 days onsite at their Culver City office.
Digital Marketing Analyst Responsibilities :
- Work with data from paid social, display, video, and SEM campaigns for Marketing Services
- Use your experience with both upper and lower funnel paid digital metrics as well as your understanding of how each channel provides full funnel support, will be the foundation for interpreting media performance.
- Partner closely with Strategy while working hand-in-hand with Channel Activation Specialists, and multiple media agencies to stay up to date on what strategy and tactics are supporting campaign objectives.
- Provide reporting support for Activation, you will partner with Strategy and the Digital Advertising Analytics Lead to summarize performance updates and communicate insights to product marketing leads.
- Work with Measurement Instrumentation, Media Ops, and Ad Ops teams to ensure data hygiene.
- You'll have experience defining and measuring short-term and long-term marketing success across multiple channels, identifying primary and secondary KPIs, and have
a strong passion for data storytelling.
Your ability to digest media strategy, analyze data, and create a story that speaks to the needs of the business will be key in driving the success of our strategies and campaigns.
Digital Marketing Analyst Qualifications :
- 5+ years of digital advertising analytics experience, with a focus on reporting and insights for acquisition objectives
- Expertise in digital advertising attribution, measurement and modeling (incrementality, lift analysis, Measurement Plans, Testing, MMM, etc.)
- Proficient with Excel and Keynote / Powerpoint Excellent social, oral and written communication skills
- Extraordinary data visualization and presentation skills Outcomes and solutions-oriented with a high sense of urgency
- Ability to work with cross-functional teams and build close relationships within and across teams
- Ability to work with agility, and prioritize effectively
- Strong troubleshooting skillset for QA of data discrepancies
- Experience with SQL or Python a plus, but not required
Education :
BS / BA degree required
LI-MM1
Digital Marketing Analyst
The Digital Marketing Analyst is responsible for analyzing and optimizing various aspects of digital marketing campaigns to improve their performance, drive desired outcomes, and identify potentials that drive the growth of Connexity and our partners. The Digital Marketing Analyst, manages a variety...
Senior Analyst Digital Marketing
A company is looking for a Senior Analyst, Digital Marketing to drive analytics and reporting for business performance improvement. ...
Sr. Digital Marketing Performance Analyst (I, II)
Performance Marketing Analyst (I, II). Are you an entrepreneurial minded and business savvy Analyst? Do you want work for a company that has: an award-winning culture, modern technology products, and distinguished clients (Enterprise Retailers & Publishers), and is in growth mode? Does problem-solvi...
Senior Digital Marketing Analyst
A company is looking for a Senior Digital Marketing Data Analyst to focus on data analytics in media and advertising. ...
Digital Marketing Analyst
The Digital Marketing Analyst is responsible for analyzing and optimizing various aspects of digital marketing campaigns to improve their performance, drive desired outcomes, and identify potentials that drive the growth of Connexity and our partners. The Digital Marketing Analyst manages a variety ...
Digital Marketing Analyst - Junior Level
We are looking for a Data Entry Specialist whose main function is providing excellent customer service by quickly and accurately processing submissions sent electronically by our members.A Data Entry Specialist will compare data with source documents submitted by our members, checking for accuracy a...
Digital Marketing Analyst
The Digital Marketing Analyst is responsible for analyzing and optimizing various aspects of digital marketing campaigns to improve their performance, drive desired outcomes, and identify potentials that drive the growth of Connexity and our partners. The Digital Marketing Analyst, manages a variety...
Digital Marketing Analyst
We are looking for a Data Entry Specialist whose main function is providing excellent customer service by quickly and accurately processing submissions sent electronically by our members.A Data Entry Specialist will compare data with source documents submitted by our members, checking for accuracy a...
Sr. Digital Marketing Performance Analyst II (Management Opportunity)
Senior Digital Marketing Analyst II. Lastly, you'll develop skills to manage and guide the professional development of high-performing analysts while building strong relationships with internal and external partners. Manage day-to-day operations of high-impact marketing campaigns, focusing on both s...
Digital Marketing Analyst
Digital Marketing Analyst . Digital Marketing Analyst Responsibilities: . Digital Marketing Analyst Qualifications:. Provide reporting support for Activation, you will partner with Strategy and the Digital Advertising Analytics Lead to summarize performance updates and communicate ins...