Marketing Specialist Intern
Location US-PA-New Holland
2024-26309
Category
Intern and Co-op
Position Type
Intern
Overview
CNH Industrial is a world-class equipment and services company. Driven by its purpose of Breaking New Ground, which centers on Innovation, Sustainability and Productivity, the Company provides the strategic direction, R&D capabilities, and investments that enable the success of its five core Brands : Case IH, New Holland Agriculture and STEYR, supplying 360 agriculture applications from machines to implements and the digital technologies that enhance them;
and CASE and New Holland Construction Equipment delivering a full lineup of construction products that make the industry more productive.
Across a history spanning over two centuries, CNH Industrial has always been a pioneer in its sectors and continues to passionately innovate and drive customer efficiency and success, driven by its purpose of Breaking New Ground.
As a truly global company, CNH Industrial's 35,000+ employees form part of a diverse and inclusive workplace, focused on empowering customers to grow, and build, a better world.
In this role you would be working with the commercial marketing team as well as the global marketing team depending on the project.
Responsibilities
Responsibilities :
Assist the Commercial Marketing Department in promoting the New Holland brand in North America
- Assisting with the following : Social media management (daily posts and campaigns), website optimization, digital campaign management, content generation (video & still photography)
- Assisting with event planning and execution for both virtual and in-person activities
Possible Projects :
- Planning and execution of New Holland's presence at major farm shows, including our branding, our strategy, and logistics.
- Developing the strategy for our photo shoots and planning the logistics behind getting our equipment and team to the right spot and at the right time.
- Working on digital campaign development, from briefing to developing the audience, channel mix and budget to deliver on our goals.
Qualifications
Minimum Qualifications
Pursuing a minimum of a Bachelors degree in Marketing, Communications, Agriculture Business Management, Agricultural Sciences, Business, Public Relations, Product Management, Brand Management, Market Research, or related degree area
This position will pay between $18-$35 / hour.
Perks of being a CNH Industrial Intern / College Co-op!
We're excited that you're considering an Internship or College Co-op with CNH Industrial! CNH provides our Interns and Co-ops with experiences that will help develop them into well-rounded professionals.
Check out some of the benefits that will build an experience, not just a job :
- Competitive pay
- Networking opportunities with other interns
- Local volunteer opportunities
- Professional development opportunities hosted by current employees
- Furnished subsidized housing (for qualified internship / co-ops only)
US applicants : CNH Industrial is an equal opportunity employer. This company considers candidates regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.
Applicants can learn more about their rights by viewing the federal "EEO is the Law" poster and its supplement here . CNH Industrial participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.
S. You can view additional information here.
If you need reasonable accommodation with the application process, please contact us at [email protected].
Read about our company's commitment to pay transparency by clicking this link : pay transparency notice.
Canada applicants : CNH Industrial is an equal opportunity employer. This company considers candidates regardless of race, colour, religion, sex, sexual orientation, gender identity, nationality, place of origin, disability, marital status, family status, age, or any other ground prohibited by applicable provincial human rights legislation.
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