Director, Creative Social Strategist

Golin Chicago is hiring a Director, Creative Social Strategist to lead social media creative planning and execution for one of the biggest brands in the world.

Your job : make the brand famous on social.

We're looking for a client-facing creative who knows the ins and outs of social media. Our ideal candidate thrives in the fast-paced world of the internet, understands what makes it tick and how to spot social-first engagement-based creative opportunities.

They love working in a collaborative newsroom-style environment to develop and produce social content. They are comfortable mentoring a team of junior creatives and integrated partners, but they aren't afraid to dig into the work.

Sound like a match? Let's connect!

What You'll Do

• Lead social creative content for the brand, including daily content and engagement (think stitches, duets, etc) across all social platforms
• Participate in daily concepting and execution for social opportunities that hijack social conversation and gets the brand noticed
• Concept and help sell in and execute social first moments to drive engagement
• Write copy as needed, as well as lead and oversee a team of junior creatives (AD / copy) to execute the work.
• Pitch and sell social-first ideas to clients
• Partner with team to ensure flawless execution of digital and social media campaigns
• Serve as a trusted social creative counselor and serial ideator
• Partner with strategy, account, analytics and channel experts across the team and agency
• Drive innovation through unique digital concepts, campaigns, and programs; Bring innovation and IP to clients and the agency
• Help support and mentor the social creative team
• Participate in Golin social creative initiatives

What You Have

• 7+ years of experience in a digital / social marketing role, writing or creating content for a range of social channels
• 6+ years of experience working at an ad agency, digital agency or as part of an in-house creative agency
• A deep understanding of social platforms and best practices, and curiosity for emerging platforms
• You know how to come up with social-led ideas that an influencer or creator would bring to life
• Obsession with culture and trends, for example :
• You know how to spot a meme and turn it into a brand opportunity
• You can spot trending sounds and creatively turn them into engaging TikToks and Instagram Reels
• You have a knack for social hacks, and can turn them into memorable moments for the brand
• Proven knack for developing innovative digital strategies shaped by data that deliver quantifiable results
• A portfolio of creative thinking around social content and experiences
• Impeccable presentation skills to inspire C-level clients and colleagues alike
• Champion of diverse talent, proactively cultivates an inclusive culture, and uses cultural competence to drive agency and client's business forward
• Collaboration superpower

About Golin

Golin is a global public relations agency that helps companies create change that matters. Together, we discover powerful human truths that bind us, create with bravery, and collaborate inclusively and obsessively.

Golin's 1700 global employees operate across 50+ offices worldwide, allowing us to provide our clients with comprehensive solutions for multi-market, regional and global communications programs.

Recently named 2024 PRWeek's Agency of the Year, we tend to Go All In, in everything we do. We're especially committed to going all in for our people.

We challenge our employees to be courageously happy and have empowered them to do so by offering our LifeTime benefits program.

LifeTime offers flexible time off, enhanced family care, generous health and wellness benefits, workplace hybrid flexibility, and a monthly LifeTime stipend for the gym or hobbies.

Our expertise ranges from brand-building and cutting-edge digital content to corporate reputation, healthcare advocacy and measurement.

Golin aligns earned-first, data-driven creative with the customer journey through our collaborative G4 Model to deliver maximum impact for clients.

Our roster includes many of the largest CPG, retail, food, healthcare technology and consumer service companies in the world.

Salary range : $94,000 - $165,000

Golin has included the base salary range or hourly rate for this role. Actual compensation offered within the range will depend upon, among other factors : a candidate's skills, qualifications, and experience;

actual ranges for current or former employees in the role; and market considerations.

Any request to schedule an interview and any legitimate offer of employment will only come from an authorized representative of Golin.

We will never require an applicant to provide sensitive personally identifiable information in order to conduct an interview.

Golin is an Equal Opportunity Employer - M / F / Veteran / Disability / Sexual Orientation / Gender Identity. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status.

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