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Market Sales Manager

Market Sales Manager

Ola SolSan Mateo, CA, US
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Job Description

📍 Territory : Santa Cruz → Santa Rosa (Bay Area & Northern California)

About Ola Sol

Ola Sol is a premium agave wine that delivers the refreshing taste of tequila with half the alcohol and calories. We’re pioneering a new low-ABV wine & spirits category in the alcohol beverage industry — and we’re looking for a Sales Manager / Sales Representative to launch and grow our presence in Northern California.

This is a career-defining opportunity to sell a new product with zero competition in its category.

The Role

We’re hiring a Beverage Sales Representative / Alcohol Sales Manager who knows the Bay Area market. Experience in wine, spirits, or alcohol beverage sales is a plus, but not required — what matters most is being a natural salesperson who loves building relationships, winning new accounts, and driving sales volume.

You’ll represent Ola Sol across on-premise and off-premise accounts (bars, restaurants, and retailers) while working closely with distributor partners. Once the market is established, you’ll also have the opportunity to hire and train your own sales team .

We’re open to part-time, contract, and full-time candidates.

What You'll Do

  • Drive alcohol beverage sales : Open new accounts, build strong relationships, and secure re-orders.
  • Tell the Ola Sol story : Educate distributors, retailers, bartenders, and consumers about agave wine.
  • Build cocktail programs : Create easy-to-implement offerings that increase volume and margin.
  • Work the market : Minimum 4 days per week calling on accounts (bars, restaurants, retail).
  • Distributor management : Partner with our distributor team to ensure alignment and growth.
  • Plan & execute strategy : Develop monthly sales plans, manage budgets, and hit KPIs.
  • Host trainings & tastings : Conduct brand education and build awareness through events.
  • Stay compliant : Ensure all sales practices follow state & company laws / policies.

Who You Are

  • 2+ years of outside sales or beverage / alcohol sales experience preferred.
  • Strong knowledge of the Bay Area alcohol market and account relationships a plus.
  • Passion for wine, agave, and cocktail culture (you know how to make a great margarita).
  • Entrepreneurial, self-starter who thrives in a new category sales environment .
  • Skilled at relationship building, negotiation, and closing deals .
  • Organized, results-oriented, and comfortable with both strategy and execution.
  • Proficient in Google Suite (Gmail, Docs, Sheets, Slides).
  • Compensation & Perks

  • Base salary + uncapped commission / bonus (expected 15–25% of salary).
  • Meaningful equity stake (vested over 4 years for full-time hires).
  • Make your own schedule with flexible structure : Part-time, contract, or full-time considered.
  • Ground-floor opportunity to build a career in alcohol beverage sales leadership .
  • Other Notes

  • Sales brokers and independent beverage sales reps welcome to apply.
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    Market Sales Manager • San Mateo, CA, US

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