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Marketing Associate
Marketing AssociateORENDA • New York, New York, United States
Marketing Associate

Marketing Associate

ORENDA • New York, New York, United States
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Location : New York City or Los Angeles (Hybrid / Remote)

Annual Salary Range : $55k - $65k (Based on experience)

Status : Full-Time

Meet Orenda!

We partner with brands to tell their stories, build meaningful connections, and create impactful results. Orenda was born out of a desire to help founders and small teams be scrappy and effective. We strive to be a force for good in the world by partnering with mission-driven brands to create a lasting impact. We value warmth, trust, curiosity, and creativity, and are looking for a Marketing Associate to amplify our purpose and support our rapid growth.

The Role

We’re seeking a Marketing Associate who’s eager to leverage their skills across copywriting, design, social media, content creation, and brand development. This role is perfect for someone who’s naturally curious, highly organized, self-motivated, and excited to help brands grow from the inside out. You’ll be working hands-on with multiple clients in both a creative and strategic capacity, collaborating closely with the founders to directly influence the company’s growth trajectory.

Who You Are

  • A marketing professional who blends creativity with strategy : you have a keen eye for design and emerging trends, a strategic mindset, and the ability to craft compelling stories.
  • Neat, organized, and detail-oriented : you don’t shy away from spreadsheets, and follow projects through from start to finish.
  • Confident, professional, and comfortable presenting in client meetings and attending tradeshows.
  • A self-motivated learner who’s excited to grow your skills and contribute ideas.
  • Bright, warm, and open-minded : you thrive in collaborative settings and bring a positive energy.
  • Trustworthy, reliable, and thoughtful : you know how to manage up and advocate for yourself.

What You’ll Do

Content Creation & Copywriting

  • Craft compelling, on-brand copy that pairs seamlessly with visuals.
  • Translate brand stories into engaging visual and written content for social platforms (TikTok, Instagram, LinkedIn, Pinterest) using Canva and other graphic design tools.
  • Produce and edit short-form video (CapCut, Premiere Pro); stay on top of editing trends.
  • Capture and edit UGC and iPhone content.
  • Collaborate with photographers and contribute to brand shoots.
  • Brand Building & Strategy

  • Use storytelling to build meaningful connections with audiences, bring brands to life, and shape copy across channels.
  • Shape brand voice and messaging frameworks, translating campaign pillars into cohesive storytelling.
  • Support creative ideation : mood boarding, brand voice development, campaign pillars, and creative briefs.
  • Manage social media, community engagement, and copywriting (captions, blogs, email, and brand voice).
  • Stay up-to-date on social and design trends, and apply them strategically to client work.
  • Contribute to weekly / monthly content calendars, helping shape strategy based on analytics.
  • Leverage consumer psychology insights to strengthen branding, packaging, and positioning.
  • Analytics & Reporting

  • Track and interpret analytics across TikTok, Instagram, LinkedIn, Pinterest.
  • Understand KPIs and campaign components; provide actionable insights for optimization.
  • Use tools like Sprout and Hootsuite for analytics and reporting.
  • Collaboration & Growth

  • Work closely with account managers, creatives, and clients.
  • Be a reliable partner in managing projects from start to finish.
  • Continuously learn new creative tools and applications.
  • We’re a growing team, so your responsibilities will evolve too!
  • Skills & Qualifications

  • 4-year degree in a relevant field like Business, Marketing, or Communications.
  • 1-2 years of experience in a marketing or content creation role.
  • Skilled in crafting copy that tells a story and reflects brand voice.
  • Creative eye for design, color, typography, and layout.
  • Strong written and verbal communication skills in English.
  • Proficient in Canva, G-Suite, Microsoft Office.
  • Experience creating and editing short-form video (CapCut required).
  • Social media savvy : TikTok, Instagram, LinkedIn, Pinterest.
  • Experience writing copy for different brand voices.
  • Familiarity with CPG and retail industries.
  • Nice-to-Haves

  • Adobe Creative Suite and Figma experience.
  • Experience with Klaviyo (email design).
  • Experience with Sprout, Hootsuite, or similar tools.
  • SEO, hashtags, and keyword strategy knowledge.
  • Photography / videography skills.
  • Someone who loves dogs (cats are welcome too)!
  • Why Orenda?

  • Work in a collaborative, supportive environment where creativity and curiosity are celebrated.
  • Get hands-on experience across a wide variety of clients and industries.
  • Grow your skills and build your career, while adding your finger-print to Orenda’s growth.
  • Be part of a team that values work / life balance : you have a life outside of work, we respect that!
  • Perks & Benefits

  • Flexible hybrid work environment.
  • Unlimited PTO, and we insist you use it!
  • 10 paid holidays, plus any additional religious holidays you observe.
  • Annual education credits to support professional development, courses, or certifications.
  • Access to networking events, industry events, and all tradeshows attended to by the team.
  • Onboarding & training program.
  • Simulacra

    We partnered with Simulacra (www.simulacra.co), a specialized recruiting firm, on this Marketing Associate position. Please look out for related communication and updates from the Simulacra team.

    Equal Opportunity Workplace

    Orenda is proud to be an equal-opportunity workplace. We welcome teammates from all backgrounds and experiences, and we’re committed to building an inclusive space where everyone can thrive. If you need any accommodations during the application or interview process, just let us know– we’re happy to help!

    How To Apply

    Please apply and submit your resume through our LinkedIn job post.

    The Fine Print

    Compensation will be based on experience, skills, and location. Employment is contingent upon eligibility to work in the US and completion of any required background or reference checks. Any personal information you provide will be handled in accordance with our privacy policy and used only for recruitment purposes. This job description is not a contract and may be updated as business needs change. Due to the high volume of applications, a response is not guaranteed and only qualified candidates will be contacted.

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