Director, Product Management - Firefly Web & Mobile Experience

Our Company

Changing the world through digital experiences is what Adobe's all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences. We're passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.

We're on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!

Overview

Join Adobe's boldest investment in generative AI as Director of Product Management for Firefly's web and mobile experience. Shape how millions of creators discover, experience, and build with AI-powered creative tools across our fastest-growing platform. This opportunity is ideal for a seasoned product leader who thrives at the intersection of product strategy, data science, and user experience in the rapidly evolving generative AI space.

What You'll Do

• Lead Platform Evolution — Drive strategic direction for Firefly's web and mobile platforms, managing a team of product managers across mobile apps, mobile web, and web app experiences. Guide cross-functional teams to deliver cohesive, high-impact user experiences.
• Shape the User Journey — Own the critical early stages of the Firefly experience—from discovery and onboarding through initial engagement. Optimize performance, design seamless entry points, and ensure every early touchpoint feels intuitive and compelling using behavioral analytics and experimentation.
• Drive Strategic Innovation — Navigate the rapidly evolving generative AI landscape where new capabilities and creative workflows emerge constantly. Play a pivotal role in finding opportunities, adapting to technological advances, and translating AI breakthroughs into intuitive user experiences. Evolve strategy through listening, pattern recognition, and calculated bets.

What You Bring

Our compensation reflects the cost of labor across several U.S. geographic markets, and we pay differently based on those defined markets. The U.S. pay range for this position is $166,100 $334,500 annually. Pay within this range varies by work location and may also depend on job-related knowledge, skills, and experience. Your recruiter can share more about the specific salary range for the job location during the hiring process.

At Adobe, for sales roles starting salaries are expressed as total target compensation (TTC = base + commission), and short-term incentives are in the form of sales commission plans. Non-sales roles starting salaries are expressed as base salary and short-term incentives are in the form of the Annual Incentive Plan (AIP).

In addition, certain roles may be eligible for long-term incentives in the form of a new hire equity award.

State-Specific Notices

California : Fair Chance Ordinances. Adobe will consider qualified applicants with arrest or conviction records for employment in accordance with state and local laws and fair chance ordinances.

Colorado : Application Window Notice. If this role is open to hiring in Colorado, the application window will remain open until at least the date and time stated above in Pacific Time, in compliance with Colorado pay transparency regulations. If this role does not have Colorado listed as a hiring location, no specific application window applies, and the posting may close at any time based on hiring needs.

Massachusetts : Massachusetts Legal Notice. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Adobe is proud to be an Equal Employment Opportunity employer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law. Learn more.

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