B2B Marketing LeaderVirtualVocations • Pasadena, California, United States
B2B Marketing Leader
VirtualVocations • Pasadena, California, United States
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A company is looking for a SVP B2B Marketing to lead marketing efforts and drive growth in the enterprise and mid-market space.
Key Responsibilities
Develop and execute a comprehensive B2B marketing strategy aligned with company goals
Build, mentor, and manage a high-performing marketing team across various functions
Plan and execute lead generation programs, including digital campaigns and events
Qualifications
5-10 years of B2B marketing experience with 2-3 years in a leadership role
Proven track record of scaling marketing programs for B2B companies
Deep expertise in digital marketing, demand generation, and marketing automation
Strong understanding of ABM, SEO / SEM, and customer lifecycle marketing
Bachelor's degree in Marketing, Business, Communications or related field; MBA a plus
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