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Games Marketing Lead

Games Marketing Lead

VirtualVocationsFullerton, California, United States
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A company is looking for a Games Marketing Lead who will develop and execute marketing strategies for PC and mobile games.

Key Responsibilities

Lead the creation and execution of marketing strategies for PC and mobile games, including brand, community, PR, partnerships, and performance marketing

Oversee high-impact marketing campaigns for new game releases and major updates to ensure strong awareness and engagement

Develop marketing programs that maintain visibility and grow player communities over multi-year spans

Required Qualifications

5+ years of experience in games marketing with proven success in PC and / or mobile games

Track record of launching and sustaining at least one successful title globally for 2+ years

Broad expertise across marketing disciplines : brand, community, PR / communications, partnerships, and user acquisition

Strong knowledge of gaming audiences, player lifecycles, and monetization models

Demonstrated ability to build and lead high-performing teams

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Marketing Lead • Fullerton, California, United States

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