Digital Media Specialist

Company Description

Rujo Boots crafts premium and exotic leather boots, quality accessories, and refined Western apparel for the modern consumer. Designed in Dallas, Texas, and handmade in León, Mexico, Rujo's products are delivered directly to customers across the United States. With a commitment to quality and craftsmanship, Rujo provides high-value goods at better prices. The company's team is guided by core values of being readily resourceful, always accountable, and holistically helpful.

Role Description

This is a full-time, on-site role for a Digital Media Specialist located in Dallas, TX. The Digital Media Specialist will be responsible for executing and managing social media marketing campaigns, communicating with the audience, analyzing web data, and developing digital marketing strategies. Daily tasks include creating and scheduling content, monitoring analytics, and ensuring engagement with the brand's online community. As well as paid search working with our 3rd party partner

Qualifications

Proficient in Social Media Marketing and Communication

Experience with Web Analytics and Digital Marketing strategies

Skills in Digital Media management and content creation and paid search

Excellent written and verbal communication skills

Ability to work independently and on-site in Arlington, TX

Experience in the fashion or retail industry is a plus

Bachelor's degree in Marketing, Communications, or a related field