Social Media Graphic Designer at NYC Department of Health and Mental Hygiene
Overview
The Office of External Affairs manages the agency’s critical public interactions, including awareness, healthy behaviors, policy advancement, and health emergency responses. The Bureau of Communications develops culturally responsive public health marketing campaigns, creates materials to inform New Yorkers about health information and program services, ensures accessibility, provides translation services for collateral materials and clinics, maintains the agency website, and publishes content on social media platforms. Within Creative Communications, the Design group oversees artwork, design, layout, and creation of print and digital media to inform New Yorkers about health topics and emergencies.
Position Summary
Reporting to the Director of Design, the Social Media Graphic Designer is responsible for the look, feel, creation, and development of the Health Department social media images in collaboration with the Digital Communications and Design teams. The role handles proactive design for planned social campaigns and rapid response design for emergency and urgent situations.
Job Duties and Responsibilities
- Assist Design Director in overseeing the look and feel of social media design projects. Work closely with the Digital Communications Social Media team on messaging and campaigns.
- Design social media content with attention to typography, composition, and message hierarchy. Assist in design for print, web, and video as needed.
- Analyze and transform health data into easy-to-understand content with illustrations, infographics, charts, and graphs.
- Ensure all social media graphics meet design standards and adhere to agency brand guidelines.
- Coordinate with other Communications team members, including Marketing, Digital Communications, Language Services, Content and Copy, Press Office, and Executive Communications, as projects require.
- Work in a fast-paced environment with short turnaround times after hours and on weekends as necessary.
Minimum Qualifications
A baccalaureate degree in fine or graphic arts from an accredited college and one year of full-time paid experience as a commercial or graphic artist; orA four-year high school diploma or educational equivalent plus two years of relevant training in art / media and three years of full-time paid experience as a commercial or graphic artist.To be qualified for Assignment Level II, candidates must have :
At least one year of experience as a Graphic Artist, Assignment Level I; orQualifying experience described above plus two additional years of specialized paid experience in conceptualizing and initiating graphic art projects.Preferred Skills
Knowledge of graphic design, photography, videography, video editing, web design, and strategic thinking.Proficiency in Adobe Creative Cloud (InDesign, Illustrator, Photoshop, Premiere Pro, After Effects, Rush, and Adobe Express preferred).Knowledge of 2D animation for social channels.Ability to manage multiple deadlines in a fast-paced environment while collaborating with multiple stakeholders.Familiarity with accessibility design and clear communication of complex messages to diverse NYC audiences.Knowledge of digital content trends across NYC Health channels (X, Instagram, Facebook, Threads, YouTube, LinkedIn, etc.).Self-motivated with strong attention to detail and organizational skills; ability to manage multiple projects and timelines.Professional, courteous, and respectful collaboration with colleagues and stakeholders.Equity and Employment Information
The City of New York is an inclusive equal opportunity employer committed to recruiting a diverse workforce and providing a work environment free from discrimination and harassment based on protected characteristics. The NYC Health Department provides access and reasonable accommodations for applicants. To request accommodations, contact the Office of Equal Employment Opportunity.
Additional information : the 55-a Program may apply to eligible individuals; Public Service Loan Forgiveness may be available; NYC residency generally required within 90 days of appointment.
Other
Job function : Design, Art / Creative, and Information Technology. Industry : Hospitals and Health Care. Seniority level : Entry level. Employment type : Full-time.
#J-18808-Ljbffr