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Product Marketing Manager

Product Marketing Manager

AltiumLa Jolla, CA, US
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Product Marketing Manager

The Product Marketing Manager at Altium will play a pivotal role in shaping our brand narrative and driving engagement through compelling content. This role involves creating high-quality content tailored to our audiences in supply chain management, electronics manufacturing, and procurement.

A day in the life of our Product Marketing Manager :

  • Create and manage the production of various content types including blog posts, ebooks, whitepapers, case studies, videos, and social media content.
  • Collaborate closely with the marketing team to develop integrated campaigns that align with business objectives and drive lead generation.
  • Conduct research and interviews with internal stakeholders, industry experts, and customers to inform content strategy.
  • Ensure consistency of messaging and branding across all content assets.
  • Analyze content performance and continuously optimize content strategies based on engagement metrics and insights.

Who We're Looking For :

  • Bachelor's degree in Marketing, Communications, Journalism, or related field.
  • Experience in procurement functions, electronics manufacturing, and / or electronics sourcing highly preferred.
  • 5+ years of experience in content marketing, ideally in B2B SaaS or technology.
  • Strong writing, editing, and storytelling skills. Demonstrated understanding of proofreading marks, tone, and effective ways to express complex concepts clearly in written language.
  • Excellent communication skills, with experience writing across various mediums.
  • Close attention to detail.
  • Familiarity with SEO best practices and content analytics.
  • Excellent project management skills, with the ability to manage multiple projects simultaneously.
  • The salary range for this role is $130,000 to $155,000. Actual compensation packages within this range are based on a wide array of factors unique to each candidate and role requirements, including but not limited to skill set, years and depth of experience, certifications, and specific location.

    Our Benefits :

  • Medical, Dental, Vision Plans and HSA and FSA accounts
  • Basic Life and AD&D insurance; disability coverage where applicable
  • Retirement 401(k) Plan Option with Altium match
  • Employee Assistance Program
  • Paid holidays plus a "Choice Day" off per quarter
  • Paid time-off on arising schedule upon key milestones
  • Sick time for Dr. appointments or family health needs
  • Family medical, maternity, paternity, and military leave
  • Flexible working arrangements available based on role and location
  • Employee referral program
  • Remote working abroad program
  • Professional development support and resources
  • Free lunch, snacks, and drinks in the office
  • Free parking
  • What Matters to Us :

  • Big-thinking in pursuit of purpose
  • Diversity of thought
  • Courage of conviction
  • Transparency of intent
  • Ingenuity of AND
  • Agility in action
  • Adaptability of approach
  • Grit in pursuit of mission
  • Also, we would like you to know : We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace.

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    Product Marketing Manager • La Jolla, CA, US

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