Talent.com
Associate Product Marketing Manager
Associate Product Marketing ManagerPower Factors • Boston, MA, US
Associate Product Marketing Manager

Associate Product Marketing Manager

Power Factors • Boston, MA, US
job_description.job_card.variable_days_ago
serp_jobs.job_preview.job_type
  • serp_jobs.job_card.full_time
  • serp_jobs.filters_job_card.quick_apply
job_description.job_card.job_description

ABOUT POWER FACTORS

Power Factors is a software and solutions provider leading the next generation of clean energy with Unity, one of the most extensive and widely deployed renewable energy management suites (REMS) in the market. With over 300 GW of wind, solar, and energy storage assets managed worldwide across more than 600 customers and 18,000 sites, Power Factors manages 25% of the world’s renewable energy data.

Power Factors’ Unity REMS supports the entire energy value chain, from monitoring and controls to market analytics. The company’s suite of open, data-driven applications empowers renewable energy stakeholders to collaborate, automate critical workflows, and make more informed decisions to maximize asset returns. Energy stakeholders receive end-to-end support, including solutions for SCADA & PPC, centralized monitoring, performance management, commercial asset management, and field service management.

With deep domain expertise, AI-powered insights are delivered at scale so businesses can optimize assets, unlock growth, and make smarter decisions as the world rapidly transitions to clean energy. Power Factors fights climate change with code.

  • Outside China and India

About the Role

We are looking for an Associate Product Marketing Manager (APMM) to join our Product Marketing team within the Marketing & GTM organization. This role plays a critical part in how we bring Commercial Asset Management solutions to market and how we empower Sales and Customer Success to win. You will partner across Marketing, Sales, Product, and Customer Success to help lead cross-functional GTM motions.

This is a hands-on role for someone who thrives at the intersection of storytelling, enablement, and strategy. You’ll exercise the full scope of product marketing, from positioning to packaging, from content creation to campaign activation, while also supporting sales deals and customer-facing success.

Key Responsibilities

Enablement & Collateral

  • Create, maintain, and evolve customer-facing and internal collateral, including sales decks, playbooks, battlecards, one-pagers, FAQs, and case studies
  • Tailor materials and messaging for specific deal cycles, supporting frontline sales efforts
  • Facilitate enablement sessions and training to ensure teams can confidently articulate value and differentiation
  • GTM Leadership & Cross-Functional Alignment

  • Support and coordinate GTM motions, working with Product, Marketing, Sales, and CS to ensure alignment on launches, campaigns, and customer engagement
  • Partner with Demand Gen and Content to activate messaging across campaigns, website, and events
  • Contribute to GTM strategy by connecting product capabilities with market needs and commercial priorities (strong collaboration with Product Management team)
  • Packaging & Positioning

  • Support the activation of packaging and pricing strategies by ensuring sales teams understand offers and can position them effectively
  • Translate packaging into clear value propositions and collateral that resonates with business and technical stakeholders
  • Content & Campaign Support

  • Inform website content, campaign messaging, and digital collateral to ensure product narratives are clear and consistent
  • Provide product marketing input into blogs, webinars, case studies, and external thought leadership
  • Market & Strategic Insights

  • Gather and synthesize customer, competitor, and market insights to guide messaging, GTM strategy, and product direction
  • Support leadership with competitive and market intelligence and other support as needed
  • Competencies Required

  • 2–4 years of experience in product marketing, GTM, or sales enablement at a SaaS or enterprise software company
  • Strong communication and storytelling skills, able to craft compelling narratives for sales and marketing channels
  • Experience creating sales decks and collateral that drive deal momentum
  • Highly collaborative, with the ability to align stakeholders across Marketing, Sales, and Product
  • Organized and detail-oriented, capable of managing multiple GTM deliverables
  • Adaptability to work in fast paced, changing environments that may not fit perfectly within Product Marketing framework
  • Analytical mindset, comfortable with using data to measure program impact
  • Preferred Qualifications

  • Prior involvement in cross-functional launch planning or GTM campaigns
  • Exposure to renewable energy, fintech, or other complex B2B SaaS industries
  • Familiarity with sales enablement tools
  • Bachelor’s degree in Business, Marketing, Communications, or related field (or equivalent experience)
  • IFE @ POWER FACTORS

    We are an agile software development company – big enough to make an impact, but small enough to move quickly and execute in a growing industry, taking advantage of rapidly evolving technologies. We are a collective of bold and ingenious talents driven by results. Our team is made up of hard-working, fun-loving people who are passionate about making the world a better place. We seek fierce and humble people to help us achieve our ambitious plan.

    WHY JOIN US

    By joining the Power Factors team, you’ll be part of a dynamic group of innovative and driven individuals dedicated to making a positive impact. Every day, your work will directly contribute to advancing clean energy solutions and supporting global sustainability initiatives. Our culture runs deep and shows up in how we work together - committed, conscientious and collaborative. With many opportunities for professional growth, Power Factors is here to support your development as we lead the charge in transforming the energy industry.

    WE ARE AN EQUAL OPPORTUNITY EMPLOYER

    Power Factors is an Equal Opportunity Employer committed to engaging a diverse workforce and sustaining an inclusive culture. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disabil

    serp_jobs.job_alerts.create_a_job

    Product Marketing Manager • Boston, MA, US

    Job_description.internal_linking.related_jobs
    Product Marketing Manager

    Product Marketing Manager

    VirtualVocations • Lowell, Massachusetts, United States
    serp_jobs.job_card.full_time
    A company is looking for a Product Marketing Manager, SCD.Key Responsibilities Develop product content, including brochures, collateral, white papers, and webinars for Third-Party Cyber Risk Syn...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Product Manager, Community Products

    Product Manager, Community Products

    VirtualVocations • Lowell, Massachusetts, United States
    serp_jobs.job_card.full_time
    A company is looking for a Product Manager, Community Products to enhance digital experiences for its community.Key Responsibilities : Own the roadmap and performance of community platforms includ...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_1_day • serp_jobs.job_card.promoted
    Senior Account-Based Marketing Manager

    Senior Account-Based Marketing Manager

    VirtualVocations • Lowell, Massachusetts, United States
    serp_jobs.job_card.full_time
    A company is looking for a Senior Account-Based Marketing Manager.Key Responsibilities Develop and execute targeted 1 : 1 and 1 : few campaigns aligned to strategic goals Manage day-to-day execution...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Account Based Marketing Manager

    Account Based Marketing Manager

    VirtualVocations • Lowell, Massachusetts, United States
    serp_jobs.job_card.full_time
    A company is looking for an Account Based Marketing Manager.Key Responsibilities Design and execute 1 : 1 and 1 : few ABM programs that align with sales goals and influence decision makers Define bu...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Lifecycle Marketing Associate

    Lifecycle Marketing Associate

    VirtualVocations • Lowell, Massachusetts, United States
    serp_jobs.job_card.full_time
    A company is looking for a Lifecycle Marketing Associate to join their Marketing team and manage lifecycle marketing campaigns. Key Responsibilities Plan, execute, and QA lifecycle campaigns acros...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Account Manager - Affiliate Marketing

    Account Manager - Affiliate Marketing

    VirtualVocations • Lowell, Massachusetts, United States
    serp_jobs.job_card.full_time
    A company is looking for an Account Manager - Affiliate Marketing.Key Responsibilities Serve as the lead point of contact for clients, providing personalized and strategic support Develop and ov...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_hours • serp_jobs.job_card.promoted • serp_jobs.job_card.new
    Senior Product Manager

    Senior Product Manager

    VirtualVocations • Lowell, Massachusetts, United States
    serp_jobs.job_card.full_time
    A company is looking for a Senior Product Manager.Key Responsibilities : Partner with business stakeholders to build and prioritize a multi-product backlog Lead product initiatives from concept t...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Product Manager

    Product Manager

    Bright Horizons Children's Centers • Newton, MA, United States
    serp_jobs.job_card.full_time
    Bright Horizons is seeking a strategic and results-driven Product Manager to lead the development and lifecycle of our products. You will be responsible for defining product vision, gathering and pr...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Product Marketing Associate

    Product Marketing Associate

    HireMinds • Boston, MA, United States
    serp_jobs.job_card.full_time
    We’re seeking a Senior Product Marketing Associate to help shape and communicate the value of innovative products in a dynamic, two-sided marketplace. This role offers exposure to the full go-to-mar...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Associate Product Manager

    Associate Product Manager

    VirtualVocations • Dorchester, Massachusetts, United States
    serp_jobs.job_card.full_time
    A company is looking for an Associate Product Manager.Key Responsibilities Manage the product feature roadmap and prioritize impactful capabilities Translate requirements into well-documented pr...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Product Marketing Director

    Product Marketing Director

    VirtualVocations • Lowell, Massachusetts, United States
    serp_jobs.job_card.full_time
    A company is looking for a Product Marketing Director to drive revenue growth in strategic product areas.Key Responsibilities Own the go-to-market strategy for key solutions, focusing on acquisit...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Partner Program Marketing Manager

    Partner Program Marketing Manager

    VirtualVocations • Lowell, Massachusetts, United States
    serp_jobs.job_card.full_time
    A company is looking for a Partner Program Marketing Manager - Core Payments.Key Responsibilities Develop and execute marketing strategies and campaigns to support growth with FI, Association and...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted
    Content Marketing Manager

    Content Marketing Manager

    VirtualVocations • Lowell, Massachusetts, United States
    serp_jobs.job_card.full_time
    A company is looking for a Content Marketing Manager who will develop and execute a content strategy for institutional audiences. Key Responsibilities Own the content roadmap aligned with business...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Product Marketing - Senior Manager / Associate Director

    Product Marketing - Senior Manager / Associate Director

    Veeva Systems • Boston, MA, United States
    serp_jobs.job_card.full_time
    Product Marketing - Senior Manager / Associate Director.Product Marketing - Senior Manager / Associate Director.Veeva Systems is a mission-driven organization and pioneer in industry cloud, helping...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Data Product Associate

    Data Product Associate

    VirtualVocations • Lowell, Massachusetts, United States
    serp_jobs.job_card.full_time
    A company is looking for a Data Product Associate to manage high-impact data products and drive product success.Key Responsibilities Own high-impact data products, ensuring accuracy and client va...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_hours • serp_jobs.job_card.promoted • serp_jobs.job_card.new
    Senior Product Marketing Manager

    Senior Product Marketing Manager

    VirtualVocations • Lowell, Massachusetts, United States
    serp_jobs.job_card.full_time
    A company is looking for a Senior Product Marketing Manager, Teamwork Collection.Key Responsibilities Develop and execute differentiated messaging and positioning for the Teamwork Collection Imp...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_30 • serp_jobs.job_card.promoted
    Associate Product Analyst

    Associate Product Analyst

    VirtualVocations • Lowell, Massachusetts, United States
    serp_jobs.job_card.full_time
    A company is looking for an Associate Product Analyst (Remote-LATAM).Key Responsibilities Contribute to defining the product roadmap by analyzing data and user insights Conduct market research a...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_1_day • serp_jobs.job_card.promoted
    Associate Product Marketing Manager

    Associate Product Marketing Manager

    CallMiner • Waltham, MA, US
    serp_jobs.job_card.full_time
    CallMiner is hiring an Associate Product Marketing Manager who will help develop messaging, positioning, and go-to-market programs for AI-powered conversation intelligence and CX automation solutio...serp_jobs.internal_linking.show_more
    serp_jobs.last_updated.last_updated_variable_days • serp_jobs.job_card.promoted