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Growth & Enablement Marketing Manager

Growth & Enablement Marketing Manager

nitraNew York, NY, US
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Growth & Enablement Marketing Manager

Nitra's mission is to build a more efficient healthcare system and the technology that makes it possible. Our goal is to provide an ecosystem of fintech and software solutions that help doctors better manage their practices, so they can have time back to focus on what matters to them most. Nitra offers physicians and medical clinics around the country credit and expense management products they crucially need, as well as a medical supply marketplace, in an all-in-one platform powered by machine learning technologies. Nitra was created by unicorn founders who have successfully scaled to thousands of customers and exited $1B+ public offerings. They are joined by an ambitious and experienced team from American Express, Plaid, and Goldman Sachs. The team is backed by some of the world's leading VCs (Andreessen Horowitz, NEA, etc.) and is supported by an expert group of advisors including the cofounders of Square and Xendit, executives from Intuit, former Governors, White House senior staffers, and a co-founder of CityMD.

We are looking for a Growth & Enablement Marketing Manager to support our rapidly expanding go-to-market (GTM) organization. This is a hybrid role combining generalist marketing execution with sales enablement and product marketing support. You'll work closely with Sales, Product, and leadership to arm our growing field team with the tools, content, and messaging they need to drive awareness, pipeline, and conversion. This is an ideal opportunity for a generalist marketer who can operate across multiple channels, move quickly, and bring structure to fast-growing sales and marketing operations.

Your Responsibilities Will Include :

  • Monitor and report on key metrics across the top of funnelleads, conversion rates, CACand adjust strategy accordingly
  • Develop strategies that align messaging and materials with different stages of the buyer journey to improve qualification and conversion
  • Work closely with Sales to optimize the full-funnel experience, from campaign engagement to opportunity creation
  • Create and maintain sales collateral, one-pagers, pitch decks, and value props tailored to specific customer segments and verticals
  • Partner with Product to roll out new features, messaging updates, and training materials across the Sales org
  • Develop onboarding and ongoing enablement content for new sales team membersincluding training docs, talk tracks, and competitive positioning
  • Coordinate field and event marketing efforts, including conference prep, booth design, signage, and post-event content follow-up
  • Ensure consistency across customer-facing materials and work cross-functionally to gather insights from Sales, Product, and CS
  • Support the creation of product guides, videos, and visual assets that communicate the platform's benefits clearly and concisely
  • Track usage and effectiveness of enablement materials, and iterate based on sales feedback and conversion data
  • Collaborate with Revenue Operations to support smooth execution across CRM and marketing-to-sales handoff points

You Have :

  • 46 years of experience in B2B marketing, sales enablement, or GTM roles, ideally within a SaaS or startup environment
  • Exceptional writing, editing, and storytelling skillsyou can translate technical features into business value
  • Proven ability to support sales teams with content, tools, and training programs
  • Strong organizational and project management skills; you're able to juggle multiple deliverables and timelines
  • Comfort working across teams and driving initiatives forward in a collaborative, cross-functional setting
  • Bonus : experience in fintech, healthcare, or regulated industries
  • Bonus : familiarity with HubSpot, Salesforce, or enablement tools like Highspot or Showpad
  • We Offer :

  • Equity - Everyone at Nitra is an owner. When the company wins, you win
  • Competitive Salary - You're the best of the best, and your salary will reflect your experience and reward your contributions to Nitra
  • Health Care - Your health comes first. We offer comprehensive health, vision, and dental insurance options.
  • Retirement Benefits - Your financial stability matters to us so we provide a generous employer 401K match
  • The base salary range for this full-time position is $110k - $135k + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. The range displayed reflects the minimum and maximum target for new hire salaries for the position across all US locations. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Please note that the compensation details listed reflect the base salary only, and do not include bonus, equity, or benefits.

    Nitra values diversity. We are committed to equal opportunities and creating an inclusive environment for all our employees. We welcome applicants regardless of ethnicity, national origin or ancestry, gender, race, religious beliefs, disability, sex, sexual orientation, age, veteran status, genetic information, citizenship, or any other characteristic protected by law.

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