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Search Engine Optimization Manager

Search Engine Optimization Manager

LeverDowners Grove, IL, United States
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About Us

At Lever, we’re a team of high-performing individuals who value great work, strong integrity, and high morale. We’re growth-minded and deliver high-quality digital marketing for national, performance-driven brands.

This Role is Right for You If…

  • You’re passionate about helping clients grow and succeed.
  • You use data and insights to guide strategic marketing decisions.
  • You’re comfortable pushing clients to be their best and handling tough conversations.
  • You think quickly and clearly in business situations.
  • You’re confident but humble, personable, positive, and growth-oriented.
  • You enjoy building strong relationships and serving as the link between clients and media teams.
  • You put in the effort needed to nurture strategic client partnerships.
  • You like working with smart, collaborative teammates who embrace new challenges.
  • You celebrate wins, learn from setbacks, and keep seeking improvement.
  • You can speak to the value and impact of digital marketing.
  • You thrive in a boutique agency environment and appreciate a “get it done” approach.

What You’ll Do

As an SEO Manager (Technical + Authority) , you’ll serve as both a builder and protector of organic visibility. You’ll combine technical SEO expertise with off-page authority development to ensure clients’ sites are discoverable, crawlable, and competitive.

Key Responsibilities

  • Manage technical SEO efforts, including site architecture, crawlability, indexation, structured data, and Core Web Vitals.
  • Audit and resolve technical SEO issues related to site speed, mobile usability, duplicate content, and canonicalization.
  • Lead link-building, digital PR, and outreach strategies to grow domain authority and brand trust.
  • Monitor backlink profiles, identify toxic links, and manage remediation / disavow processes.
  • Partner with development teams during migrations, redesigns, and new builds to ensure SEO best practices are implemented.
  • Collaborate closely with Content + AEO peers to align technical and authority strategies with broader organic growth.
  • Track and report on both technical health and authority-building performance, connecting improvements to rankings, traffic, and conversions.

    • What You Bring

  • 3–6 years of hands-on SEO experience with a strong focus on technical optimization and off-page authority.
  • Solid understanding of web technologies (HTML, CSS, JavaScript basics) and SEO tools (Screaming Frog, Moz, SimilarWeb, Search Console).
  • Experience building and executing link acquisition and digital PR campaigns.
  • Strong analytical mindset with the ability to interpret complex data and present actionable insights.
  • Ability to manage multiple client accounts, timelines, and deliverables.
  • Excellent communication skills with confidence leading client conversations.
  • A growth mindset—open to feedback, quick to adapt, and eager to push into new areas like generative search.
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    Optimization Manager • Downers Grove, IL, United States

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