Account Based Marketing ManagerVirtualVocations • Boca Raton, Florida, United States
Account Based Marketing Manager
VirtualVocations • Boca Raton, Florida, United States
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A company is looking for an Account Based Marketing (ABM) Manager responsible for orchestrating account-based marketing strategies to drive pipeline growth.
Key Responsibilities
Develop and execute ABM strategies for Tier 1 and Tier 2 accounts in collaboration with Sales
Own ABM platform operations, including audience segmentation and play logic
Coordinate SDR outreach sequences and ensure alignment with ABM campaigns
Required Qualifications
3-5 years in B2B marketing with at least 2 years in ABM
Hands-on experience with ABM platforms (Demandbase, 6sense, Terminus, or similar)
Familiarity with HubSpot and Salesforce for campaign tracking and reporting
Understanding of complex buying groups and healthcare B2B dynamics
Proven ability to manage multi-channel campaigns and measure pipeline impact
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Marketing Account Manager • Boca Raton, Florida, United States
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