Vice President of Product Marketing

Vice President of Product Marketing

About the Company

Flourishing provider of healthcare performance analytics & advisory solutions

Industry

Hospital & Health Care

Type

Non Profit

Founded

1985

Employees

1001-5000

Categories

• Health & Wellness
• Consulting & Professional Services
• Health Care
• Health Care Consulting
• Healthcare
• Patient Experience
• Patient Satisfaction
• Performance Improvement
• Services
• Administrative Consulting
• Consulting
• Professional Services
• Agency

Specialties

Business Classifications

About the Role

The Company is seeking a Vice President, Product Marketing to join their team. The successful candidate will be a strategic thinker and compelling storyteller with a proven track record in leading product marketing teams and devising go-to-market strategies that drive growth. This role requires extensive experience in enterprise B2B marketing, particularly in the SaaS space, and a deep understanding of market dynamics, customer needs, and the competitive landscape. The VP, Product Marketing will be responsible for crafting the strategic narrative, messaging, and positioning that effectively communicates the value and impact of the company's products and solutions. They will also play a key role in product launch, market insights, sales enablement, and demand generation. Applicants for the VP, Product Marketing position at the company should have at least 15 years of product marketing experience, with a focus on B2B and managing a portfolio of products across multiple industries. The role demands a strong leader with a minimum of 3 years of second-line leadership experience, capable of mentoring, hiring, and developing leaders. The ideal candidate will be a solid problem-solver, data-driven, and have a collaborative approach to work. Strong presentation skills, the ability to communicate with technical and business experts at all levels, and a confident personality with a track record of influencing outside their span of control are essential. The company is dedicated to building a diverse, inclusive, and authentic workplace and encourages candidates who are excited about the role to apply, even if their experience does not align perfectly with every qualification.

Hiring Manager Title

Chief Marketing Officer

Travel Percent

Less than 10%

Functions