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Senior Growth Strategist / Media Buyer | DTC Brands Job at drippl.io in Minneapo

Senior Growth Strategist / Media Buyer | DTC Brands Job at drippl.io in Minneapo

MediabistroMinneapolis, MN, United States
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Senior Growth Strategist / Media Buyer | DTC Brands

🚀 Senior Growth Strategist / Media Buyer – Meta + Creative Performance (Remote – US)

We’re a creative performance agency built for ambitious D2C brands. Our work sits at the intersection of media buying and creative strategy, helping brands scale profitably by pairing world-class creative execution with data-driven decisions that move the needle.

We work with some of the fastest-growing D2C brands in Europe and the US. We’re hiring a Senior Growth Strategist / Media Buyer — someone who has already scaled brands at serious spend, lives and breathes Meta Ads, and knows how to turn creative insights into growth.

This is not a general “growth marketing” role. We don’t require experience in Google, email, or SEO; we care about two things only :

  • You can scale Meta ad accounts profitably.
  • You deeply understand creative performance and how to use it to win.

⭐ Bonus : Experience with TikTok Shop — understanding how to scale through content-driven commerce is a major plus.

The Role

As our Senior Growth Strategist, you’ll own both media buying and creative direction for a portfolio of D2C brands.

Your focus is simple : run profitable Meta campaigns, identify winning creative concepts, and guide what gets produced next.

You’ll work closely with our internal Creative Strategists, editors, and content team — like a conductor leading the orchestra. You’ll decide what gets tested, what scales, and what stops.

Your time will roughly break down as :

  • Creative direction, reporting, and client communication (approx. 25–30%)
  • What You’ll Do

  • Plan, launch, and scale Meta ad campaigns for multiple D2C brands.
  • Manage significant monthly ad spend ($50k–$500k+) with disciplined testing frameworks.
  • Translate performance data into actionable creative insights — know what works, why it works, and how to double down.
  • Direct creative testing : decide which hooks, angles, and concepts get produced next.
  • Work closely with creative strategists and editors to brief, review, and optimise ads.
  • Maintain high testing velocity — constant iteration, rapid learning, fast scaling.
  • Own key KPIs like ROAS, CPA, MER, CAC, and spend growth.
  • Communicate performance clearly and strategically — insights first, not just numbers.
  • ⭐ Bonus : Advise on or run TikTok Shop strategies to complement Meta performance.
  • What We’re Looking For

  • 🛒 Proven experience scaling D2C eCommerce brands — this is non-negotiable.
  • 💰 Experience managing $300k+ / month in combined Meta ad spend.
  • 🔬 Deep understanding of Meta’s algorithm, campaign structure, and creative testing frameworks.
  • 🧠 Sharp creative instincts — you know what makes ads convert and how to brief creative teams.
  • 📈 Confidence interpreting data and translating it into testing and scaling decisions.
  • 🤝 Excellent communicator — clear, concise, and data-driven.
  • 🚀 Ambition to grow into a leadership role — mentoring junior buyers or leading a pod as we scale.
  • ⭐ Bonus : Experience scaling with TikTok Shop and understanding the D2C content-commerce ecosystem.
  • What You’ll Love

  • 🌍 Fully remote — open to applicants in the US and Europe.
  • 🧪 Work with breakout D2C brands in lifestyle, wellness, beauty, and apparel.
  • 🤝 Tight-knit pod structure — collaborate directly with creative and strategy teams.
  • 🔥 High-trust, zero-micromanagement environment — you own your accounts end-to-end.
  • 📈 Clear growth trajectory — build and lead your own pod or team as we scale.
  • 🏆 A culture obsessed with performance, clarity, and creative excellence.
  • $6,500 – $8,500 USD / month (depending on experience and portfolio).

    Performance-based bonus potential tied to account growth and retention.

    How to Apply

    If you’re a senior performance operator who wants full ownership over both media and creative, this is the seat. You know how to scale, how to make ads convert, and how to turn data into growth decisions.

  • 📊 The largest Meta ad account you’ve managed (monthly spend + results).
  • 💡 Your biggest creative insight or breakthrough — what worked and why.
  • 🛍️ A short note on the type of D2C brand you love working with.
  • 💡 Important : This is a senior-level role. If you have not directly managed significant Meta ad spend for D2C eCommerce brands, this position will not be the right fit.
  • Seniority level

  • Mid-Senior level
  • Employment type

  • Full-time
  • Job function

  • Marketing and Sales
  • Industries

  • Marketing Services
  • Referrals increase your chances of interviewing at drippl.io by 2x

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