General Manager

General Purpose

Has overall responsibility for managing both the revenue and cost elements of a business' income statement, known as profit & loss responsibility. Manage assigned business including strategic business planning, annual operating plan, sales and marketing functions, as well as the day-to-day operations of the business including manufacturing and distribution. Manage the development and execution of the business plan and meet or exceed business KPIs and net income objectives through effective leadership of others.

This general manager job is a single incumbent role responsible for a single business or business line or multiple, smaller business lines.

Job Duties and Responsibilities

• Provide leadership for the effective planning, delegating, coordinating, staffing, organizing, and decision making to attain desirable profit-making results for a business or business line while adhering to regulatory and company policies
• Develop and manage the operating plan to meet or exceed business objectives. Determine strategies and tactics for achieving financial objectives, presenting assumptions and recommending objectives. Make sound business projections, identify the impact of budgetary assumption changes, and make appropriate adjustments
• Establish pricing strategies to maximize operating income for assigned business and the organization. Analyze cost drivers such as commodities, fuel, resin, etc., to determine selling price. Apply a deep understanding of customers, market conditions, and competitors to determine what the market will bear
• Partner with operations management teams to direct production activities; partner with marketing management to successfully commercialize new product launches and product improvements to the marketplace; and partner with distribution management to develop strategies and initiatives to optimize distribution
• Effectively lead cross-functional projects related to growth opportunities, continuous improvement, and other key business initiatives. Set clear direction for project teams and involve appropriate people and functions to design, develop and implement key continuous improvement initiatives and ensure standard processes, tool, etc., are implemented and leveraged effectively. Meet project objectives through well-coordinated and integrated work efforts. Use a collaborative approach to ensure that new initiatives are well-executed
• Effectively manage risk to the business unit and company by considering the legal implications of business decisions. Exercise sound judgment when entering into contractual agreements related to new business, facilities, school bids, distributors, etc. Consult next level manager and legal counsel as appropriate
• Communicate company goals and assist in establishing objectives that align with assigned business and organizational goals; communicate business direction, focus and goals
• Provide appropriate direction, mentoring, training, and development planning for managers. Identify and retain highly effective personnel through proper selection, training and task assignment. Actively work with direct reports to cultivate capabilities and utilize strengths to support career development and succession planning efforts
• Lead with a positive leadership mindset and strong communication style; effectively motivate and reward employees
• The requirements herein are intended to describe the general nature and level of work performed by employee, but is not a complete list of responsibilities, duties, and skills required. Other duties may be assigned as required