Associate Manager, Marketing

Job Summary :

The Associate Marketing Manager supports the execution of assigned marketing initiatives and helps deliver the annual growth plan for Asahi Beer USA.

The role contributes to building brand equity through campaign support, innovation projects, and commercial planning. Working closely with senior team members, it ensures consistent execution across key consumer and customer touchpoints.

If you're passionate about building bold brands, supporting purposeful innovation, and gaining hands-on experience in one of the most exciting beverage portfolios, this role might be for you. As an Associate Marketing Manager at Asahi Beer USA , you'll be part of a dynamic, lean team helping to shape the U.S. growth story for brands like Asahi Super Dry and Twisted Shotz .

This role offers a unique opportunity to contribute across brand communication, new product development, seasonal program planning, and local activations-while working closely with our production facility Octopi Brewing and global brand teams across the Asahi Group.

With a fast-moving, entrepreneurial environment and the backing of a strong international business, you'll gain meaningful ownership and exposure early in your career. If you're a hands-on marketer with a passion for great brands and great execution, we'd love to hear from you.

Company Overview :

Asahi Beer USA is a premium beverage business headquartered in the U.S., with a focus on building and expanding a portfolio of super premium brands including Asahi Super Dry and Twisted Shotz. As part of Asahi Europe & International, the global arm of Asahi Group Holdings, the U.S. team plays a strategic role in shaping the future of Asahi's international portfolio through consumer-led innovation and agile market execution. With access to global brands, insights, and capabilities, and supported by Octopi Brewing- a leading production facility based in Wisconsin - Asahi Beer USA combines local agility with global scale to deliver high-quality, distinctive products to U.S. consumers and drive growth across the RTD and beer categories.

Job Responsibilities :

Brand & Communication Strategy Support

• Contribute to the development and execution of brand communication plans across digital and trade channels
• Share ongoing U.S. market and brand updates through internal channels (e.g., What's on the Tap, newsletters)
• Support internal engagement initiatives such as the Brand Ambassador Program
• Respond to consumer inquiries and manage day-to-day brand presence on social media, including "always-on" content
• Support Marketing Managers with media planning, PR initiatives, and campaign execution
• Maintain and update the seasonal planning calendar across current and upcoming years

Project & Event Execution

New Product Development

Seasonal Program Management

Requirements

Education and Experience :

Competencies :