Associate Director, Digital Marketing

Mavericks Wanted

When was the last time you achieved the impossible? If that thought feels overwhelming, you might want to pause here, but if it sparks excitement… read on.

In 2015, we pioneered a “moneyball for biotech” approach, pooling projects and promising early‑stage research from academia together under one financial umbrella to reduce risk and unleash innovation. This model allows science and small teams of experts to lead the way. We build bridges to groundbreaking advancements in rare disease, and develop life‑changing medicines for patients with unmet needs as fast as humanly possible.

What You’ll Do

We are seeking a strategist to spearhead Digital & Media efforts for three pre‑commercial therapies. Reporting to the Senior Director, Digital Marketing, this person will run point for the Digital & Media team working to shape and grow Digital’s pipeline team. The role is ideal for someone who thrives at the intersection of science, strategy, and storytelling, and has experience in consumer research, channel planning, product launches, media investment and on‑the‑ground media execution. You will be responsible for the evolution of media, content, and channels for each pipeline therapy—ensuring strategies are tailored to healthcare professionals, patients, and scientific audiences. You’ll partner closely with existing media, social, audience, and analytics SMEs, as well as cross‑functional teams including medical affairs, brand marketing, and communications.

Responsibilities

• Develop and implement digital and media strategies across channels, including websites, email, SEO, organic social platforms and all paid media channels.
• Monitor trends, community feedback, and industry developments to inform content and positioning.
• Define and track owned channel KPIs using tools like Google Analytics, Search Console, and other platforms.
• Represent client‑side perspectives and strategies while working with agency partners to craft, finalize and approve media plans.
• Ensure all digital touchpoints reflect scientific accuracy, brand integrity, privacy policies and are optimized for target audiences.
• Advise brand marketing leads on translating complex scientific and clinical content into engaging and accessible digital formats.
• Regularly test and optimize paid and owned UX based on performance data and behavioral insights.

Where You’ll Work

This is a hybrid role and requires in‑office collaboration 2x per week in our San Francisco Office and 1x per week in our Palo Alto office.

Who You Are

Rewarding Those Who Make the Mission Possible

We have high expectations for our team members. We make sure those working hard for patients are rewarded and cared for in return.

Benefits

Skill Development & Career Paths

Salary

At BridgeBio, we strive to provide a market‑competitive total rewards package, including base pay, an annual performance bonus, company equity, and generous health benefits. Below is the anticipated salary range for candidates for this role who will work in California. The final salary offered to a successful candidate will depend on several factors that may include but are not limited to the type and length of experience within the job, type, and length of experience within the industry, educational background, location of residence and performance during the interview process. BridgeBio is a multi‑state employer, and this salary range may not reflect positions based in other states.

$170,000 - $220,000 USD

#J-18808-Ljbffr