A company is looking for a Director of Analyst Relations & Go-To-Market.
Key Responsibilities
Build and nurture relationships with key analysts through engagement programs and briefings
Drive participation in analyst evaluations and reports to enhance market visibility
Develop and execute Account-Based Marketing programs targeting high-value insurers and brokers
Required Qualifications
12-15 years of experience in B2B marketing, analyst relations, and GTM strategy, with 7+ years in the insurance or InsurTech sector
Proven track record of influencing analyst perception and securing favorable evaluations
Strong background in ABM execution and sales enablement for enterprise accounts
Deep understanding of the P&C insurance value chain
Proficiency with CRM and ABM platforms and analytics tools
Director Director Of • Lafayette, Louisiana, United States