Job Description
Job Description
Job Title : Category Manager
Division : Consumer Product, PurePlay (APEC)
Location : Hybrid – Rosemont, IL
Description : We are seeking a dynamic and analytical Category Manager to lead category and business management across a multi-branded consumer products portfolio. This role is pivotal in driving growth in water filtration and related categories, with a primary focus on eCommerce (85% Amazon) and secondary focus on Hardware Retail (15%). The Category Manager will serve as the bridge between sales, marketing, supply chain, and insights—leveraging data to shape strategy, drive sell-in and sell-through performance, and deliver category leadership.
Responsibilities :
- Category & Business Analytics
- Conduct category and competitive analysis within water filtration and adjacent categories across Amazon and retail channels.
- Translate data into actionable insights to guide portfolio strategy, pricing, and promotional planning.
- Build dashboards, scorecards, and reports to track performance against KPIs, including share, sales, and profitability.
- Go-to-Market & Retail Readiness
- Support Amazon account management through content, assortment, pricing, and promotional strategies.
- Collaborate with retail sales to ensure line reviews, promotional plans, and category presentations are backed by insights.
- Partner with marketing to align launches, packaging, and messaging to customer and channel needs.
- Insights & Strategy
- Develop deep understanding of consumer behavior, product reviews, and purchase drivers within water filtration and related categories.
- Monitor competitor performance and pricing to inform agile decision-making.
- Provide thought leadership on where to invest for portfolio growth across channels.
Required Qualifications :
Bachelor’s degree required5+ years in category management, business analytics, or sales strategy within consumer products (CPG or durable goods preferred).Proven experience with Amazon Vendor Central / Seller Central tools and retail customer reporting platforms.Strong analytical skills with proficiency in Excel, Power BI, or similar analytics tools.Ability to build compelling presentations and storytelling with data.Experience collaborating cross-functionally with sales, marketing, supply chain, and finance.Excellent organizational skills and ability to manage multiple priorities across brands and channels.Competencies : To perform the job successfully, an individual should demonstrate the following competencies in this position; Strategic Thinking, Analytical Mindset, Commercial Acumen, Collaboration & Influence, Customer & Market Orientation, Agility & Problem-Solving
About Us - The PurePlay business is a growing portfolio of purpose-driven water filtration brands and part of Culligan International, a private-equity held company based in Rosemont, Illinois.
Our PurePlay brands serve a shared mission : to make clean, great-tasting, and contaminant-free water accessible in every household.
APEC Water is our flagship brand, widely trusted by professionals and discerning consumers alike for its uncompromising performance, rigorous engineering, and industry-leading reverse osmosis systems.Express Water brings bold design and modern simplicity to everyday households, delivering powerful water filtration in sleek, user-friendly formats—designed for DIY installers and first-time buyers alike.CuZn extends our professional-grade portfolio with performance-focused specialty filters, whilePure Blue delivers reliable, accessible solutions tailored for value-seeking families looking for high-quality hydration with minimal complexity.Across the portfolio, we combine technical credibility with consumer-first thinking—creating products that are engineered to perform, built to last, and positioned to win in every channel.
Target Salary Range : $118 - 130k per year plus bonus. Exact pay will be based on factors including, but not limited to relevant education, qualifications, certifications, experience, level, geographic location, and business and organizational needs. Full-time positions are eligible for competitive benefits, including paid time off, health, dental, vision, life, disability benefits and 401(k).