Global CRM Marketing Manager – Uber
At Uber, we’re reimagining the way the world moves. The Global CRM team works on high‑impact communications for hundreds of millions of riders worldwide. As a Global CRM Marketing Manager, you will develop strategy and execute global campaigns to drive rider acquisition, retention, and growth for Uber’s Mobility business.
What You Will Do
- Develop and execute end‑to‑end global CRM strategies for new and churned riders
- Plan, scale, and optimize experimentation to identify best‑in‑class learning agendas
- Use marketing automation tools to create promotional, contextual, and educational content that maximizes acquisition and engagement
- Establish, report on, and continuously improve KPIs for all communications campaigns
- Serve as the CRM voice of the customer and best‑practice expert for the business
- Collaborate with marketing, operations, data science, and product teams to build segmentation, insights, and use‑case‑specific campaigns
- Coordinate with deployment, content, and creative teams to launch complex automated campaigns through internal and external tools
- Document playbooks and lessons learned to accelerate growth across regions
- Ensure communications are on‑brand, impactful, and aligned with Uber values
Basic Qualifications
3+ years of proven experience in lifecycle marketing, customer communications, or customer engagementBachelor’s degree or equivalentPreferred Qualifications
Experience working globally, with regions and markets outside the United StatesExcellent stakeholder and project‑management skills with a balance of detail orientation and swift executionStrong measurement and analysis skillsCuriosity about technical solutions and how a tech stack can empower CRMExperience with AI to enhance strategy and efficiencyExperience with A / B testing, messaging, and post‑campaign analysisExperience with incentivized and engagement‑focused campaignsProven ability to plan, organize, prioritize, and drive simultaneous projectsSelf‑starter who thrives in an ambiguous, fast‑paced environment and collaborates cross‑functionallyCompensation and Benefits
Base Salary : For New York, NY and San Francisco, CA—$104,000 to $115,500 per year. Eligible for Uber’s bonus program and equity award. Additional benefits include health, dental, vision, life insurance, and other standard benefits. For details, visit Uber’s benefits page.
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