CRM Marketing Associate

Global CRM Marketing Manager – Uber

The information below covers the role requirements, expected candidate experience, and accompanying qualifications.

At Uber, we’re reimagining the way the world moves. The Global CRM team works on high‑impact communications for hundreds of millions of riders worldwide. As a Global CRM Marketing Manager, you will develop strategy and execute global campaigns to drive rider acquisition, retention, and growth for Uber’s Mobility business.

What You Will Do

Develop and execute end‑to‑end global CRM strategies for new and churned riders

Plan, scale, and optimize experimentation to identify best‑in‑class learning agendas

Use marketing automation tools to create promotional, contextual, and educational content that maximizes acquisition and engagement

Establish, report on, and continuously improve KPIs for all communications campaigns

Serve as the CRM voice of the customer and best‑practice expert for the business

Collaborate with marketing, operations, data science, and product teams to build segmentation, insights, and use‑case‑specific campaigns

Coordinate with deployment, content, and creative teams to launch complex automated campaigns through internal and external tools

Document playbooks and lessons learned to accelerate growth across regions

Ensure communications are on‑brand, impactful, and aligned with Uber values

Basic Qualifications

3+ years of proven experience in lifecycle marketing, customer communications, or customer engagement

Bachelor’s degree or equivalent

Preferred Qualifications

Experience working globally, with regions and markets outside the United States

Excellent stakeholder and project‑management skills with a balance of detail orientation and swift execution

Strong measurement and analysis skills

Curiosity about technical solutions and how a tech stack can empower CRM

Experience with AI to enhance strategy and efficiency

Experience with A / B testing, messaging, and post‑campaign analysis

Experience with incentivized and engagement‑focused campaigns

Proven ability to plan, organize, prioritize, and drive simultaneous projects

Self‑starter who thrives in an ambiguous, fast‑paced environment and collaborates cross‑functionally

Compensation and Benefits

Base Salary : For New York, NY and San Francisco, CA—$104,000 to $115,500 per year. Eligible for Uber’s bonus program and equity award. Additional benefits include health, dental, vision, life insurance, and other standard benefits. For details, visit Uber’s benefits page.

#J-18808-Ljbffr