Talent.com
serp_jobs.error_messages.no_longer_accepting
InVue SEM Strategist Job at Hearst Communications, Inc. in Washington

InVue SEM Strategist Job at Hearst Communications, Inc. in Washington

MediabistroWashington, DC, United States
job_description.job_card.variable_days_ago
serp_jobs.job_preview.job_type
  • serp_jobs.job_card.full_time
job_description.job_card.job_description

InVue SEM Strategist

Overview : InVue Digital, Hearst Digital Marketing Services’ premier agency, is looking for a talented, hard working, and highly-motivated search engine marketing specialist to join our rapidly growing team of digital marketers.

The Type Of Person We’re Looking For :

  • Traits

You have a passion for paid search engine marketing and digital marketing as a whole.

  • You have a strong understanding of PPC and what it takes to drive results for a client.
  • You’re well-versed in the intricacies of Google Ads and Microsoft Ads, their interfaces, requirements, and best practices.
  • You are self-motivated, able to multitask, and hold yourself accountable for your work and the associated deadlines.
  • You are capable of working in a remote environment and properly collaborating with distributed teammates.
  • You have an entrepreneurial attitude and are always seeking new opportunities to better the situation of yourself, your colleagues, your clients, and the agency.
  • You have strong verbal communication skills with a strong ability to explain complex situations in an easy-to-understand manner.
  • You have strong written communication skills and are capable of crafting high-quality emails, ad copy, and website content when necessary.
  • You have a strong understanding of how to responsibly manage budgets for large clients.
  • You have a strong understanding of digital marketing performance metrics, as they relate to your job and core responsibilities.
  • You are able to properly manage stress, perform well in fast-paced environments, and utilize the resources available to you in order to maintain your workload.
  • You are organized and able to manage multiple concurrent tasks and requests from clients or internal channels.
  • You are able to delegate work to your available resources and lead your colleagues to ensure that we are working toward a singular goal.
  • You are proactive with your work and consistently bring new ideas to the table.
  • You have a desire and ability to learn and develop quickly.
  • You have strong determination to go above and beyond to ensure clients surpass their competition.

    • Key Responsibilities :

  • Overseeing the strategy and performance of multiple agency search and display marketing campaigns.
  • Day to day management of PPC campaigns including performance optimization, budget management, and campaign development in Google Ads and Microsoft Ads platforms.
  • Working with colleagues to implement new strategies and improve current processes.
  • Acting as a go-to SEM resource for agency sales, staff and clients.
  • Performing quality assurance prior to launching campaigns.
  • Prosenting weekly and / or monthly updates to agency clients and partners regarding performance, metrics and trends.
  • Appropriately managing client budgets to ensure appropriate pacing in order to meet campaign goals.
  • Achieving stated campaign goals through appropriate budget allocation and optimization of campaigns in order to consistently deliver a strong return on investment for our clients.
  • Performing in-depth keyword research, strategic analysis, competitive assessment, ad production, and campaign development.
  • Recommending content and layout suggestions for websites to improve user experience and lead conversion.
  • Implementing and refining Google Ads and Google Analytics tracking using Google Tag Manager, including troubleshooting errors and setting up goal or eCommerce tracking.
  • Monitoring and implementing new and emerging trends in SEM, and helping to educate team members and clients on these trends.
  • Utilizing AI tools to assist with campaign management and daily optimizations.
  • Performing other related duties as assigned.

    • The InVue Story : InVue Digital was founded in 2014 to help enterprise clients achieve their marketing goals with a white-glove approach to their service. With the backing of the Hearst organization, we have assembled an extremely talented team of digital marketers who provide search and social solutions for our clients. The support of a national salesforce has developed an eclectic ensemble of clients, ranging from high fashion and luxury resorts to oil field supply manufacturers and energy suppliers.

    Office Location : While the InVue Digital team is headquartered in Buffalo, NY, we currently operate remotely and offer our team members the benefit of working from wherever they please. The team collaborates through chat and video technology in order to ensure that we are maintaining our cohesive workflow and holding each other accountable.

    Recognizing the diverse needs of our candidates, if you are interested in applying for employment and need assistance or an accommodation to use our website or regarding the application process, please contact us by email at hnpemployment@hearst.com. Please do not use this email address to inquire about the status of applications. We will only respond to inquiries concerning requests for a reasonable accommodation through this email address.

    #LI-KR1#LI-Remote

    #J-18808-Ljbffr

    serp_jobs.job_alerts.create_a_job

    Invue Sem Strategist • Washington, DC, United States

    Job_description.internal_linking.related_jobs
    Digital Advertising Strategist Job at Middle Seat in Washington

    Digital Advertising Strategist Job at Middle Seat in Washington

    MediabistroWashington, DC, United States
    serp_jobs.job_card.full_time +1
    Email acquisition, direct donate, and persuasion.Salary Range : $60,086 - $65,000.Middle Seat is a full-service media and fundraising firm that supports progressive causes and candidates.We work wit...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    Senior Web Content Strategist Job at Interactive Strategies in Washington

    Senior Web Content Strategist Job at Interactive Strategies in Washington

    MediabistroWashington, DC, United States
    serp_jobs.job_card.full_time
    At Interactive Strategies, we don't just design websites or run campaigns-we help mission-driven organizations tell the stories that matter most. From climate action to public health, our work suppo...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    Content Strategist Job at Public Consulting Group in Washington

    Content Strategist Job at Public Consulting Group in Washington

    MediabistroWashington, DC, United States
    serp_jobs.job_card.full_time
    Public Consulting Group LLC (PCG) is a leading public sector solutions implementation and operations improvement firm that partners with health, education, and human services agencies to improve li...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    SEO Strategist

    SEO Strategist

    VirtualVocationsRockville, Maryland, United States
    serp_jobs.job_card.full_time
    A company is looking for an SEO Strategist to develop data-driven strategies that enhance website visibility and performance. Key Responsibilities Develop comprehensive SEO strategies aligned with...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    Senior Digital Advertising Strategist Job at Middle Seat in Washington

    Senior Digital Advertising Strategist Job at Middle Seat in Washington

    MediabistroWashington, DC, United States
    serp_jobs.job_card.full_time +1
    About the Role We’re looking for a full-time Senior Digital Advertising Strategist with 2+ years of experience in the field to take on the challenge of managing digital advertising campaigns and ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    Associate Content Strategist Job at WINSIGHT, LLC in Washington

    Associate Content Strategist Job at WINSIGHT, LLC in Washington

    MediabistroWashington, DC, United States
    serp_jobs.job_card.full_time
    Do you want to develop your career and make an impact in the fast-growth, fast-moving B2B technology space?.At Informa TechTarget, you’ll collaborate and grow alongside some of the industry’s most ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    Audience Development Strategist Job at mediaget in Washington

    Audience Development Strategist Job at mediaget in Washington

    MediabistroWashington, DC, United States
    serp_jobs.job_card.full_time
    The Audience Development Strategist will support in the implementation of audience growth strategies (organic and paid) for AJ+ across all digital platforms utilizing analysis of content and data.T...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    Content Strategist Job at Informa in Washington

    Content Strategist Job at Informa in Washington

    MediabistroWashington, DC, United States
    serp_jobs.job_card.full_time
    Do you want to develop your career and make an impact in the fast-growth, fast-moving B2B technology space?.At Informa TechTarget, you'll collaborate and grow alongside some of the industry's most ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    Content Strategist Job at MetaPhase Consulting in Washington

    Content Strategist Job at MetaPhase Consulting in Washington

    MediabistroWashington, DC, United States
    serp_jobs.job_card.full_time
    Overview MetaPhase seeks a Content Strategist to support a federal digital transformation program by developing inclusive, accessible, and user-centered content strategies.You’ll be at the interse...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    Senior Web Content Strategist Job at The Hatcher in Baltimore

    Senior Web Content Strategist Job at The Hatcher in Baltimore

    MediabistroBaltimore, MD, United States
    serp_jobs.job_card.full_time
    Description The Hatcher Group is seeking a detail-oriented, user-focused content strategist to join our team.In this role, you’ll lead content strategy efforts for clients advancing equity-driven i...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    Senior Web Content Strategist Job at The Hatcher Group in Bethesda

    Senior Web Content Strategist Job at The Hatcher Group in Bethesda

    MediabistroBethesda, MD, United States
    serp_jobs.job_card.full_time
    Senior Web Content Strategist at The Hatcher Group.The Hatcher Group is seeking a detail-oriented, user-focused content strategist to join our team. In this role, you’ll lead content strategy effort...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Senior Email Strategist

    Senior Email Strategist

    VirtualVocationsAlexandria, Virginia, United States
    serp_jobs.job_card.full_time
    A company is looking for a Senior Digital Strategist, Email (Temporary).Key Responsibilities Lead email strategy for client accounts, including client communication, content calendars, and perfor...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_1_day
    Sr. Strategist, Influencer Marketing Job at Viral Nation in Washington

    Sr. Strategist, Influencer Marketing Job at Viral Nation in Washington

    MediabistroWashington, DC, United States
    serp_jobs.job_card.full_time
    Strategist, Influencer Marketing.At Viral Nation, we specialize in building social-first ecosystems for brands to connect with the modern consumer journey. Our integrated solutions align strategy, t...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    Associate Content Strategist Job at Informa Group Plc. in Washington

    Associate Content Strategist Job at Informa Group Plc. in Washington

    MediabistroWashington, DC, United States
    serp_jobs.job_card.full_time
    Do you want to develop your career and make an impact in the fast-growth, fast-moving B2B technology space?.At Informa TechTarget, you’ll collaborate and grow alongside some of the industry’s most ...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Content Strategist

    Content Strategist

    VirtualVocationsWashington, District of Columbia, United States
    serp_jobs.job_card.full_time
    A company is looking for a Content Strategist (Contract) to shape the language and structures of digital products.Key Responsibilities Design, write, and refine product content including interfac...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_30
    Content Strategist Job at Informa TechTarget in Washington

    Content Strategist Job at Informa TechTarget in Washington

    MediabistroWashington, DC, United States
    serp_jobs.job_card.full_time
    This role is based in Washington, DC office.As a Content Strategist, you will be responsible for helping clients achieve their marketing goals by developing compelling, valuable content and advisin...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    Content Strategist Job at Cengage Group in Baltimore

    Content Strategist Job at Cengage Group in Baltimore

    MediabistroBaltimore, MD, United States
    serp_jobs.job_card.full_time
    We believe in the power and joy of learning.At Cengage, our employees have a direct impact in helping students around the world discover the power and joy of learning. We are bonded by our shared pu...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    Senior Media Ad Operations and Strategist Job at idfive in Baltimore

    Senior Media Ad Operations and Strategist Job at idfive in Baltimore

    MediabistroBaltimore, MD, United States
    serp_jobs.job_card.full_time
    Senior Media Ad Operations and Strategist Get heads turning, eyes looking, and fingers clicking.Help launch, track, and optimize the campaigns that move hearts and drive results.Senior Media Ad Ope...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    Content Strategist Job at MetaPhase in Washington

    Content Strategist Job at MetaPhase in Washington

    MediabistroWashington, DC, United States
    serp_jobs.job_card.full_time
    At MetaPhase, we believe Quirky is Cool and being authentic is the only way to be! We take the work we do very seriously and do a lot of important mission-focused work for our clients.We are indivi...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_variable_days
    • serp_jobs.job_card.promoted
    Senior SEO & AEO Strategist

    Senior SEO & AEO Strategist

    VirtualVocationsBaltimore, Maryland, United States
    serp_jobs.job_card.full_time
    A company is looking for a Senior SEO & AEO Strategist (US Remote).Key Responsibilities Develop and execute a comprehensive organic search strategy to enhance brand visibility Conduct keyword re...serp_jobs.internal_linking.show_moreserp_jobs.last_updated.last_updated_1_day