Digital Communications Manager

FMI - The Food Industry Association : We are hiring a Web & Digital Communications Manager

Are you a creative web UX manager looking to drive web and communications strategies while building thought leadership content? Do you want to manage our blog and help us tell our story digitally? If so, we want you on our team!

Quick Snapshot : In this role, you will lead the development, maintenance and optimization of FMIs websites, including our microsite network and the SQFI, a division of FMI, website, to support strong, consistent user experience (UX) and partner with FMIs public relations and marketing teams to develop digital communications strategies that encompasses web, social, video and email.

What Youll Do in This Role?

• Manage FMIs current web strategy : Maintain and update content and the UX (webpages, blogs, news items, search features, and other content types, etc.). Collaborate with subject matter experts and departments to ensure content is timely and relevant, reflects FMI and SQFIs style and brand and creates a valuable UX.
• Website Upgrades : Revamp sections of the website (including building microsites) to enhance the design, functionality, and value of FMIs and SQFIs website systems.
• Vendor Management : Manage digital vendors (including web, AMS, IT, marketing analytics, and other cross-functional vendors) to ensure ongoing projects stay on track. Manage troubleshooting instances and upgrades as needed with internal staff and vendors.
• Leverage Google Analytics (and other data sources) : Use various tools to report (internally and externally) on the performance of FMIs digital communications channels (including websites, blog, social media, videos, database, and marketing efforts).
• Training : Train staff on backend website functionality, on making regular updates and best practices for accessibility and AI.
• Digital Communications : Develop digital communications strategies that align with broader communications and marketing strategies for web, social, video and email.
• Blog Management : Develop content strategies to spearhead the writing, editing, and posting of blog content to ensure AI optimization and strong UX. Ensure that storytelling highlights our resources and services and portrays FMI as industry leaders.

Education and Skills That Youll Need to be Successful :

Why FMI and SQFI? At FMI, we are the champions for the food industry and the issues that make a difference to our members in the food industry. Our work touches the lives of over 100 million households in the U.S. and representing a $1 trillion industry with nearly 6 million employees. As part of FMI, our Safe Quality Food Institute (SQFI) is a thriving global food safety and quality program (currently in 40 countries across 6 continents) that is recognized by food retailers, brand owners, and food service providers world-wide. The SQFI team is collaborative, dedicated, and experienced.

Our Benefits : We offer a generous benefits package that includes health benefits, 401(k), 11 paid holidays, paid leave benefits, a summer hours program allowing you to work only half days on Fridays during the summer, volunteer opportunities (if you want to give back to your community), the chance to join our employee wellness group and much more! This position only requires you to be in the Arlington office for a minimum of two days per week.

Apply Now : If you are looking for a new position where you can apply your analytical and creative skills while growing your career, we encourage you to apply now.

Learn more about FMI by visiting our website at www.fmi.org

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FMI is an Equal-Opportunity Employer.