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GTM Paid Media Specialist

GTM Paid Media Specialist

VirtualVocationsGrand Rapids, Michigan, United States
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A company is looking for a GTM Paid Media Specialist to manage paid media campaigns and drive revenue growth for clients.

Key Responsibilities

Develop and execute GTM paid media strategies across Google, Meta, and LinkedIn

Execute and optimize multi-channel paid media campaigns and conduct audits to identify opportunities

Analyze campaign performance and report on key performance indicators (KPIs)

Required Qualifications

3-5 years of hands-on experience managing paid media campaigns across Google, Meta, and LinkedIn

Experience with Google Analytics and HubSpot, particularly in reporting and ad integrations

Proven ability to generate qualified leads and revenue from paid media sources

Strong skills in campaign management, data analysis, and account audits

Strong copywriting skills and an understanding of landing page performance

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Paid Media Specialist • Grand Rapids, Michigan, United States

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