Sr. Social Media & Content Creator Job at Blaze Credit Union in St Paul

Overview

The Sr. Social Media & Content Creator is responsible for coordinating and executing marketing and communications strategies across the Blaze Credit Union digital channels with a focus on providing exceptional social media marketing content and engagement. As a part of the Marketing & Communications team, this position also supports marketing and management with research, data mining and analysis to assist in making strategic and operational decisions to support organizational goals.

Major Responsibilities & Duties

• Creates and executes a social media strategy that drives engagement with the brand on social media platforms.
• Curates regular social media content and posts by managing a social media calendar and maintaining a consistent brand voice.
• Publishes social media ads to increase lead generation and conversion.
• Manages the timely response to comments and direct messages, and funnels reviews and recommendations in accordance with the Blaze Online Review & Recommendation Process.
• Monitors and analyzes brand sentiment and competitor trends by leveraging social listening tools.
• Reports regularly on social media effectiveness and provides recommendations for future campaigns.
• Creates digital content to be used across digital marketing assets.
• Conceptualize, capture, and edit engaging photography and video content rooted in our core values and services to communicate what sets Blaze apart. This includes in-branch and on-location shoots and activations with editing tailored to various formats and aspect ratios.
• Collaborate with internal partners and creative teams to align messaging and content with marketing strategy.
• Collaborate with Blaze partners on digital activations and campaigns to increase awareness and deepen partnership value.
• Stay ahead of social trends, platform updates, video production techniques, and emerging technologies to drive innovation in creative development.

Other Duties

Requirements

Qualifications & Experience

Physical Requirements

Ability to sit an stand; answer calls; operate computer; interact with internal staff and public on the phone; travel to designated offices; lift up to 20 lbs

Diversity creates a healthier atmosphere, and we encourage diverse applicant depth and breadth. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law.

We are committed to providing salary ranges for all open positions. Please note that the specific compensation for this role will be determined based on your experience, qualifications, location, and internal equity considerations.

The salary range for this position is : $30.35 - $32.00 / hour. This range reflects the base salary for this position. We have other benefits associated with this position which include : low-cost medical (as low as $20 a paycheck), dental insurance, vision insurance, quarterly bonuses, generous vacation and sick time hours, paid leave options, up to 6% 401k contribution, and tuition reimbursement.

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