Senior Integrated Marketing Manager

Job Description

Job Description

Vested is a world-leading integrated marketing and communications consultancy focused exclusively on the financial services industry. We were founded  in 2015 with a mission to help shape a better financial services system that is more accessible, transparent, and sustainable. Today, Vested is the world's fourth-largest financial services agency, comprising over 100 employees widely recognized for their industry expertise, creativity, and passion for financial services.  Our team is proud to do work that drives our mission forward - from uncomplicating finance through creative advertising campaigns to raising awareness of fintech disrupters working to make finance more accessible. From branding to social to creative to PR and more, we’re in the business of solving problems for the world’s most important financial brands.

Group Vested encompasses a prestigious portfolio of companies, including the cutting-edge tech platform Qwoted, the global network of 1,000+ senior financial marcomms leaders Financial Narrative, investment fund Vested Ventures, and our content and design hub, Finance Studio. Recognized as one of the industry's Best Places to Work, our unwavering goal is to become the most valued and sought-after brand in financial marketing and communications.  With our own in-house Chief Economist and proprietary educational program, VestED, every team member, at any level,  has continuous learning and up-skilling opportunities. As a “Vestie”, you become an owner, an entrepreneur, a builder, and a value creator.

At Vested, we are proud to do the right thing, even when it's hard. We are relentlessly curious and consistently challenge the status quo. Join us as we lead the way in transforming the industry and delivering exceptional results for our clients.

Senior Marketing Managers may have varying day-to-day responsibilities based on their assigned accounts and the client team needs.  Each client team has a Roles and Responsibilities document that outlines each team member’s core role, which may shift and evolve over the lifecycle of the client account.

Integrated & Multi-Channel Marketing Experience

• Leads storytelling campaigns  across various media platforms (paid, owned, earned, or shared) and can confidently articulate the benefits of a multi-channel approach and how to potentially leverage these channels to deliver better client programs
• Can analyze digital analytics to provide advice on strategies to clients for digital and marketing campaigns and how to pull data and review social listening to provide tactical digital recommendations to clients
• Develops and leads multi-channel programs on behalf of clients and can ensure expert execution of program ideas
• Identifies opportunities to apply insights from integrated campaigns across the agency, as well as for use in business development and marketing (case studies, awards submissions, etc.)
• Identifies opportunities for leadership and collaboration with senior team members to expand client programs through integrated activities

Financial Services Experience

Strategic Client Partnership & Account Management

We are a fully flexible agency and are accepting applications from candidates anywhere in the U.S. who are eligible to work in the United States. Hours are Monday through Friday, starting at 9am EST

Vested is committed to providing jobs for all without discrimination based on race, color, religion, sexual orientation, gender identity, national origin, or veteran status.