Chief Marketing OfficerVirtualVocations • Washington, District of Columbia, United States
Chief Marketing Officer
VirtualVocations • Washington, District of Columbia, United States
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A company is looking for a Chief Marketing Officer, Gaming User Acquisition and Monetization Manager.
Key Responsibilities
Manage user acquisition and monetization strategies, including a team and a significant budget
Analyze data to optimize campaign performance and retention, and create analytic dashboards
Conduct marketing research to ensure product-market fit and analyze game audience trends
Required Qualifications
3-5 years of experience in mobile user acquisition and monetization for a mobile game publisher
Expert knowledge of marketing channels such as Facebook Ads, Google Ads, and Apple Search Ads
Strong analytical skills with familiarity in performance marketing concepts
Experience with mobile app tracking tools like AppsFlyer and Firebase
Fluency in English and a passion for gaming
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Chief Marketing Officer • Washington, District of Columbia, United States
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